Marketing and Business Development Director - Hospital

St. Mary's Medical Center • Blue Springs, MO

1d

About The Position

Join an award-winning team of dedicated professionals committed to our core values of quality, compassion and community! St. Mary’s Medical Center, a member of Prime Healthcare, offers incredible opportunities to expand your horizons and be part of a community dedicated to making a difference.
St. Mary’s Medical Center, a 2020 Watson Health Top 100 Hospital, is a faith-based, 146-bed acute care hospital providing a wide range of services, including 24-hour Emergency Department, Joint and Spine Institute, Surgical Services and outpatient services. St. Mary's Medical Center has provided high-quality compassionate care to the residents of Blue Springs and Eastern Jackson County for more than 30 years. St. Mary's, one of Kansas City’s best kept secrets, offers patients the best of both worlds--a warm, caring environment, close to home, providing the wide range of services and expertise typically found in much larger facilities.

Requirements

• Bachelor's Degree in Marketing, Business (Development), Communications or related field required
• At least 7 years in related field (business development and/or marketing, communications, PR) required
• At least 2 years of healthcare management experience required
• Minimum 2 years of experience in acute care setting strongly preferred; post acute experience a plus.
• Experience with project/program management strongly preferred
• Knowledge and experience in program planning, organization, implementation and operations. This should include responsibility for strategic planning, marketing, media relations, communications, business development and market research.
• Strong communication and leadership skills required
• Critical thinking skills required. Must be proactive and self-driven, able to work well independently and with others.

Responsibilities

• The Director of Business Development and Marketing organizes, directs and is responsible for all aspects of business development and marketing communications, including development, implementation, monitoring, updating and ongoing analysis of the organization's strategic business development and marketing plan and budget.
• In partnership with the CEO, the director is responsible for the growth of the hospital's admissions, clinical program and service line development, business planning, physician relations, post-acute strategy and development, senior outreach, community relations, and marketing communications.
• This role is responsible for creating and/or implementing tracking mechanisms to track increases in volume, growth, and revenue by program, service line and/or physician.
• Responsible for media relations, website and social media strategy.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager