Marketing Analytics Specialist

Webflow

16d • Remote

About The Position

At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together. We’re hiring a Marketing Analytics Specialist to reveal how marketing moves the needle. You’ll turn data into insights that shape strategy, drive growth, and measure what truly matters. You’ll help us uncover the stories hiding in our data. You’ll become a go-to expert for website performance, user behavior, and marketing measurement helping our teams make smarter, faster decisions that fuel growth across both self-serve and enterprise.

Requirements

• BS / BA college degree or 2-4 years of relevant marketing analytics experience
• High comfort level using SFDC and Google Analytics in a professional setting

Nice To Haves

• Have hands-on experience with tools like Google Analytics (GA4), Amplitude, Snowflake, Tableau, or similar.
• Love digging into data to find insights that others might miss.
• Can translate numbers into stories that inspire action.
• Balance curiosity with precision—you care about getting the details right but never lose sight of the big picture.
• Enjoy working cross-functionally and making data accessible to everyone, not just analysts.
• Get excited by a fast-moving, collaborative environment where no two days look the same.
• Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Responsibilities

• Own Webflow’s website analytics—bringing clarity to how people discover, engage, and convert through Google Analytics, Amplitude, and other tools.
• Turn complex data into simple, actionable insights that help marketing, growth, and web teams level up performance.
• Manage quick-turn data requests, delivering the right metrics and context to drive confident decisions.
• Build dashboards and reporting that make data easy to explore and fun to use.
• Collaborate with product and data teams to keep our tracking clean, consistent, and scalable.
• Help shape how Webflow measures marketing impact—and tell the story of how our work drives business growth.

Benefits

• Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
• Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
• Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
• Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
• Wellness for the whole you. Access to mental health resources, therapy and coaching.
• Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.
• Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
• Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.
• Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level