Marketing Analyst

MITLexington, MA
5d

About The Position

MARKETING ANALYST , MIT Federal Credit Union , to transform insights into impactful strategies; gather, analyze, and interpret customer and marketing data to understand customer behavior, measure performance, identify trends, and optimize marketing strategies. This is an opportunity for a motivated self-starter to establish marketing analytics for the department from the ground up. The full job description can be found here: https://www.dropbox.com/scl/fi/dw3qleknl4wh8v71zpqmb/Marketing-Analyst-1-27-26-Final.pdf?rlkey=pknotrd18e2hqvv53cs42a1jq&st=grj3vdx7&dl=0

Requirements

  • Bachelor’s degree in Marketing, Business, Statistics, Math, or a related quantitative field
  • a minimum of five years of experience in marketing analytics, data analysis, or a similar role
  • agency or in-house marketing experience
  • strong analytical mindset
  • proficiency in analytics tools such as Tableau, Power BI, Google Analytics, or similar
  • experience with SQL, Snowflake, Tableau, Excel, and data visualization techniques
  • experience with CRM and marketing automation platforms (e.g., Marketo, HubSpot, Salesforce)
  • a solid understanding of digital marketing tactics
  • solid understanding of market research methods
  • excellent problem-solving skills, attention to detail, and the ability to work independently
  • excellent communication skills with the ability to translate data into actionable insights
  • comfortable presenting insights to internal stakeholders with varying levels of seniority

Nice To Haves

  • Financial industry experience
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