Marketing Analyst Intern, Summer 2026
About The Position
Are you interested in exploring your potential and growing from real-world experience? If so, we are looking for goal oriented, disciplined, and eager-to-learn individuals to be a part of our 2026 Internship program. At Independent Bank, we are seeking interns who want to be independent and grow their careers with an employer they can trust. We welcome individuals with a heart for community service, strong personal values, and integrity. As a Marketing Analyst intern, you'll be a part of a successful team full of creative thinkers and motivated individuals, just like you! This is a full time in-person opportunity at our Grand Rapids East Beltline office. During this internship, you will be asked to:
Requirements
- Familiarity with marketing software and social media platforms.
- Good understanding of the latest marketing trends and techniques.
- Strong analytical skills to assist with the development of marketing campaigns aimed at increasing customer loyalty and retention.
- Must be currently enrolled in a relevant field of study.
Nice To Haves
- Experience in the banking industry and/or sales is beneficial but not required.
Responsibilities
- Collect, analyze, and interpret large sets of marketing and customer data to identify trends, patterns, and actionable insights that support data-driven decision making and strategic planning.
- Develop and produce regular dashboards and reports to provide actionable insights and support marketing strategy and decision-making.
- Collaborate with marketing teams to measure campaign performance, deliver actionable recommendations, and optimize marketing initiatives for improved results.
- Use statistical techniques and tools such as Tableau, Looker Studio, Google Analytics, HubSpot, Google Ads, N8N, SSMS, MS Excel to present findings to stakeholders.
- Monitor and evaluate key metrics related to customer acquisition, retention, and engagement to assess performance and identify opportunities for improvement.
- Support data-driven marketing projects by designing and executing experiments and A/B tests to evaluate strategies and optimize outcomes.
- Maintain data accuracy and integrity by conducting regular data audits and performing data cleaning tasks.
Benefits
- Earn a competitive hourly wage.
- Full-Time opportunity for the summer.
- Receive development and mentoring from leaders of Independent Bank.
- Collaborate with fellow interns and business partners.
- Assist other departments and teams as needed.
- Participate in a joint intern project and present your group's recommendations to Independent Bank's executive leadership team.
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What This Job Offers
Job Type
Full-time
Career Level
Intern
Industry
Credit Intermediation and Related Activities
Education Level
No Education Listed
Number of Employees
1,001-5,000 employees
