Marketing Administrative Assistant

DACUT • West Bloomfield, NY

1d • $15 • Onsite

About The Position

We're on the hunt for a detail-driven, proactive Marketing Administrative Assistant who thrives in a fast-paced environment and isn’t afraid to get into the weeds—literally and figuratively. This role is perfect for someone with a sharp eye for inconsistencies, a natural knack for organization, and the confidence to support a variety of marketing tools, campaigns, and content platforms.

Requirements

• Proficient with Dutchie Backoffice & Dutchie eCommerce (must-have)
• Experienced with Weedmaps
• Comfortable using Canva for marketing assets
• Highly organized, detail-oriented, and tech-savvy
• Ability to work independently and within a team

Nice To Haves

• Experience in cannabis retail marketing or eCommerce
• Familiarity with CRM tools like Mailchimp or social media scheduling platforms
• Understanding of cannabis-specific marketing compliance rules

Responsibilities

• Keep product menus, store bios, banners, and featured sections fresh and up to date
• Upload campaign-aligned banners for promos, launches, and vendor features
• Monitor listings for glitches, outdated content, or visual inconsistencies
• Respond to customer DMs with clarity, professionalism, and brand-aligned voice
• Ensure accurate listings: names, categories, potency, and product descriptions
• Manage banner content, carousels, and category spotlights
• Upload high-quality branded imagery from internal or vendor assets
• Use product scoring tools to highlight new and top-performing items
• Perform cross-platform checks between Dutchie and Weedmaps for alignment
• Edit and upload consistent product imagery across platforms
• Generate deli labels for flower products using ChatGPT and manage in Google Drive
• Create and post engaging Stories on Instagram and Facebook to spotlight deals and new drops
• Upload and manage digital assets for in-store screens and menus
• Conduct daily audits to ensure correct deal displays and formatting
• Customize store-specific banners for location-based promotions
• Regularly rotate featured products based on performance, promos, or vendor priorities
• Audit menus daily for formatting, THC percentages, and proper categorization
• Ensure visuals and info match deal sheets to prevent customer confusion
• Communicate regularly with store managers on updates, issues, and campaigns
• Keep the team informed on digital platform changes, vendor visits, and launch timelines

Benefits

• Benefits Package including health, dental, and vision insurance
• A collaborative, supportive, and cannabis-passionate marketing team
• Room to grow within the cannabis industry as you develop your skills
• A creative and engaging work environment that respects your voice

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed