GENERAL PURPOSE OF JOB: The Market Segment Manager plans, develops and coordinates the strategic and tactical marketing plans for assigned market segments. This Manager ensures that strategies are consistent with the overall objectives for SCS in maximizing market share and profitability and also determines feasibility of existing and new markets. This Manager will lead SCS into those identified markets on a global basis. ESSENTIAL FUNCTIONS AND RESPONSIBILITIES: Manages SCS’ submarket programs to ensure market opportunities are strategically assessed, developed and managed through commercialization efforts. Targets accounts and works with Sales Team in the development of the relationship and collaborates in the sale to the customer. Actively engage in the SCS's strategic planning process to recommend new business pursuits, R$D project, or capability and geographic expansion. Researches, conducts feasibility studies and recommends global strategies and plans to enhance vertical markets for SCS products and services. Determines new markets to compete in and prioritizes product opportunities to maximize sales and profits. Collaborates with the SCS’ Global Sales Team in preparation and management of market-specific customer budgets. Develops product presentations for current and new products and markets. Provides market-specific training to SCS’ Global Sales Teams. Communicates strategies and market activities to members of Sales, Operations, Engineering, R&D and Senior Management. Establishes excellent working relationships with all SCS personnel. Collaborates with Marketing Communications in the development and execution of market-specific communication programs, trade shows and technical symposiums. Travels domestically and internationally, approximately 25% - 30% of the time. ADDITIONAL FUNCTIONS AND RESPONSIBILITIES: Stays abreast of changes and developments in the field through training, reading, researching, classes and seminars, and discussions with others. Prepares, publishes and presents technical papers. May assist in other areas or perform other duties as required by fluctuating business needs.
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Job Type
Full-time
Career Level
Mid Level