Market Manager (SR)

Pronghorn • New York, NY

8h • Onsite

About The Position

The Market Manager is responsible for the in-market execution of brand and sales strategies in the New York metropolitan area. The company is looking for passionate storytellers who are motivated by the opportunity to play an active role in growing a brand from the ground up, valuing curiosity, creative thinking, and inclusive leadership. At Pronghorn, the focus is on impact, offering a chance to build, influence, and disrupt industries. The company fosters a community of leaders, creators, and doers committed to excellence and equity, where individual voices and ideas contribute to real outcomes across companies, communities, and culture. They emphasize moving fast, leading boldly, and investing in their people.

Requirements

• Must be based in New York City
• 2-5 years brand ambassador, mixology, or spirits supplier representative experience
• Spirits industry training and experience in Brand Activation
• Strong financial acumen; able to manage price structures and understand distributor profit and margins in order to recommend retail pricing
• Self-motivated, driven, independent, entrepreneurial
• Market and trade relationships
• Confident public speaker with in-depth spirits knowledge
• Ability to work in the U.S. without sponsorship

Nice To Haves

• Hospitality experience a plus

Responsibilities

• Build the highest quality distribution, presence, awareness, relevance and growth among target consumers and target accounts
• Ensure excellent execution and maximum effectiveness of market activities (POS, menu, feature & display activities, etc.)
• Maximize brand growth opportunities across all market channels
• Monitor and ensure achievement of sales, depletions, and activation goals within assigned market
• Develop and foster relationships with key/high image accounts
• Develop and monitor KPIs for key/high image account listings (menu placements, staff trainings, account support, sales velocity, etc.)
• Develop effective relationships with distributor salesforce and external partners
• Oversee key account list (On & Off premise)
• Train key bartenders, mixologists, and account staff
• Host consumer tastings and dinners
• Identify key business opportunities (new accounts, partnerships, events, etc.)
• Identify, cultivate, educate and motivate key brand influencers; particularly bartenders, managers and owners of On and Off Premise target accounts; major event promoters; and spirits opinion-makers
• Monitor and report competitor activity
• Lead, co-develop and execute all brand activation initiatives in market
• Maintain market activation calendar
• Lead from front, bring to life distributor programming
• Provide occasional support in other markets, as needed
• Maintain T&E budget
• Drive social responsibility messaging in the market

Benefits

• Opportunity to build, influence, and disrupt industries
• Chance to be a culture shaper, talent developer, and brand builder
• Community of leaders, creators, and doers committed to excellence and equity
• Voice matters, ideas move, and work shows up in real ways across companies, communities, and culture
• Investment in people every step of the way
• Uncapped performance based commissions

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed