Market Intelligence Manager

Perfected Claims
$110,000 - $130,000Remote

About The Position

The Market Intelligence Manager is the architect of the insight engine that helps Perfected identify new litigation opportunities and deeply understand the communities affected by them. Perfected’s work depends on understanding both where opportunity exists and how to reach and support the people affected. This role will help build the intelligence layer that connects those two, ensuring that our work is grounded in both data and genuine understanding of the communities we serve. This role combines market intelligence, data analysis, and qualitative audience research. You will evaluate potential mass tort opportunities by efficiently analyzing population, health, environment, and geographic data to identify reachable claimant audiences and marketing feasibility. You will conduct community research and translate qualitative and quantitative insights into actionable recommendations that shape how marketing, legal, and business development teams show up with responsible, resonant, and effective outreach. Because audience definitions are not set in stone once a tort launches, this role will continue to evolve our understanding of impacted communities throughout the lifecycle of a tort, ensuring our messaging, outreach, and engagement strategies remain aligned with the needs, blockers, and motivations of the people we serve. You are equal parts analytical and deeply curious about human behavior. You have deep experience and passion for working with complex data sources, speaking directly with people in affected communities, uncovering the motivations and concerns that shape decisions, and turning those insights into clear guidance that strengthens strategy and outreach.

Requirements

  • 5–8 years of experience in market research, consumer insights, strategy, analytics, or similar research-driven roles.
  • Experience combining quantitative data analysis with qualitative research to understand markets, audiences, or communities.
  • Strong analytical skills and comfort working with diverse datasets including demographic, geographic, public health, or behavioral data.
  • Experience conducting qualitative research such as interviews, focus groups, field research, or ethnographic observation.
  • Ability to synthesize complex information into clear insights and strategic recommendations.
  • Experience presenting research findings and guiding cross-functional teams using data-informed insights.

Responsibilities

  • Opportunity Identification & Market Evaluation Evaluate emerging litigation opportunities and help determine where Perfected should activate.
  • Analyze potential mass tort opportunities using population data, exposure data, geographic analysis, and relevant health or environmental datasets to estimate the size and characteristics of affected populations.
  • Quantify potential claimant pools by identifying where impacted individuals are concentrated geographically and estimating the reachable audience through various marketing channels.
  • Assess marketing feasibility by evaluating the accessibility of target audiences across media channels and estimating potential reach and acquisition dynamics.
  • Produce opportunity analyses that provide clear recommendations to legal, business development, and marketing teams as new initiatives are considered.
  • Build repeatable frameworks for assessing new mass tort opportunities so that Perfected can evaluate emerging cases quickly and consistently.
  • Develop a deep understanding of the communities affected by each mass tort.
  • Conduct qualitative research including interviews, listening sessions, and community conversations with impacted individuals.
  • Identify the motivations, fears, trust signals, and barriers that influence whether individuals seek legal support or participate in mass tort actions.
  • Analyze how cultural, regional, and socioeconomic dynamics shape community responses to litigation and outreach efforts.
  • Translate community insights into clear messaging guidance and audience strategies that inform marketing campaigns and outreach initiatives.
  • Partner closely with marketing, Ground teams, and leadership to ensure that outreach strategies reflect the lived experiences and concerns of affected communities.
  • Maintain ongoing insight into community sentiment and behavior as mass tort initiatives evolve.
  • Monitor how narratives, concerns, and trust dynamics shift within affected communities over time.
  • Conduct follow-up research such as focus groups, surveys, or additional community conversations to identify emerging questions or barriers to participation.
  • Provide ongoing insight that helps refine messaging, targeting, and outreach strategies as campaigns progress.
  • Ensure Perfected remains connected to the communities it serves and continues to adapt engagement strategies as cases develop.
  • Build the research frameworks, data sources, and processes that support scalable audience intelligence.
  • Develop structured methods for combining quantitative data analysis with qualitative research to generate actionable insight.
  • Organize and synthesize research findings into clear reports, frameworks, and recommendations that guide decision-making across teams.
  • Partner closely with marketing, strategy, and leadership teams to ensure insights translate directly into campaign strategy and outreach execution.
  • Identify new data sources, research methods, and tools that improve Perfected’s ability to understand emerging opportunities and impacted communities.

Benefits

  • Time Off: PTO (15 days, earned on an accrual basis; increases at 3rd and 5th anniversary), sick leave (10 days, earned on an accrual basis), paid holidays (14) and floating holidays (2 days).
  • Health & Wellness: Comprehensive medical, dental, and vision coverage.
  • Flexible Spending & Savings: FSA and HSA options to help manage healthcare costs.
  • Protection & Security: Short- and long-term disability and basic life insurance.
  • Future Planning: 401(k) retirement plan with a 5% company contribution.
  • Work-Life Support: Employee Assistance Program (EAP) through SupportLinc to provide confidential counseling and other wellbeing resources.
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