Market Info Specialist - Direct Mail Creative Execution

Bank of America • Newark, NJ

17d • $83,000 - $118,000 • Onsite

About The Position

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day. Being a Great Place to Work is core to how we drive Responsible Growth. This includes our commitment to being an inclusive workplace, attracting and developing exceptional talent, supporting our teammates’ physical, emotional, and financial wellness, recognizing and rewarding performance, and how we make an impact in the communities we serve. Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations. At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us! Job Description: This job is responsible for contributing to the execution and continuous improvement of operational and strategic initiatives. Key responsibilities include performing limited coding, testing, and metadata management to drive cross-channel client & prospect eligibility, targeting, and platform enablement under guided supervision. Job expectations include interacting primarily with internal team, providing support for platforms and operations.

Requirements

• 2+ years of experience managing and executing direct marketing campaigns.
• Knowledge of direct mail tactics and creative development for direct mail marketing.
• Understanding of HTML with ability to read/write logic statements.
• Strong organization skills and consistent attention to detail.
• Demonstrated ability to identify, analyze and solve problems.
• Understanding rules and regulations that govern mail marketing.
• Experience working with creative vendor partners
• Self-motivated, ability to adapt to changing requirements, and capability to manage multiple tasks in a fast-paced, matrix organization.
• Excellent oral and written communication skills.
• High School Diploma / GED / Secondary School or equivalent

Nice To Haves

• Financial services experience.
• Experience in production with knowledge of direct mail tactics and creative development for marketing.

Responsibilities

• Execute and produce mail for multiple products to existing and new prospect clients.
• Manage development updates and test strategies through all phases of the execution workflow, working with marketing, agency, legal, brand, product, and channel partners.
• Clearly communicate and champion options and tradeoffs with partners.
• Manage work streams by breaking down complex projects into steps and communicating timelines to stakeholders.
• Promote ongoing simplification to continuously improve capacity and productivity.

Benefits

• This role is eligible to participate in the annual discretionary plan. Employees are eligible for an annual discretionary award based on their overall individual performance results and behaviors, the performance and contributions of their line of business and/or group; and the overall success of the Company.
• This role is currently benefits eligible.
• We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED
• Number of Employees: 5,001-10,000 employees