Data & Analytics - Manager/Senior Manager, Analytics, Performance Marketing

Aritzia•Seattle, WA

About The Position

THE TEAM The mission of the Data & Analytics Department is to maximize the value of Aritzia’s data by making it available, insightful and actionable to foster a culture of data-drive decision making. THE OPPORTUNITY As a member of the Data & Analytics (D&A) Department supporting the Digital division, you will be part of the team that bridges the gap between business strategy and data. As the Manager, Analytics, Performance Marketing at Aritzia, you will combine your deep understanding of digital marketing and eCommerce with your passion for experimentation and masterful analytics skills to drive decisions that will create long lasting relationships with our customers and enhance outcomes for our eCommerce business. And, with the skills you gain in this role, the opportunities are endless – from a rewarding career in Analytics to continued growth and development with Aritzia. THE ROLE As the Manager, Analytics, Performance Marketing, you will:

Requirements

Experience in Geo-Experimentation and Incrementality Testing: Candidates should have a strong background in designing and conducting geo-experiments to measure the impact of online advertising. This includes knowledge of matched market tests, holdout groups, and incrementality measurement techniques
Operational Efficiency and Continuous Growth: Commitment to operational efficiency and the ability to identify and implement process and system improvements to drive team and business results. Passion for continuous learning and development, with a dedication to growing oneself and elevating analytics acumen amongst the team and stakeholders
Data-Informed Decision Making: Ability to support and champion data-informed decisions within the eCommerce and Performance Marketing teams. Experience in leveraging descriptive, predictive, and prescriptive methods to provide reliable insights that improve business performance and decision-making
Collaboration and Leadership: Ability to collaborate fluently with cross-functional partners and effectively lead a team of Data Analysts. Experience mentoring team members and leading a community of practice for Data Analysts throughout the Data & Analytics department
Background in Paid Media, Performance Marketing, and eCommerce

Responsibilities

Lead the day-to-day function of the Performance Marketing D&A squad in support of corporate objectives, while enabling progressive career development and an incredible employee experience for your direct reports
Partner and innovate with Digital, Marketing, Technology, and other business leaders to build and manage a performance marketing D&A strategy, roadmap and prioritized backlog
Define measurement strategies to quantify the performance of various Performance Marketing initiatives
Leverage descriptive, predictive and prescriptive methods to provide reliable insights that improve business performance and decision making
Visualize and communicate analyses to the business, including building scalable and insightful reports and dashboards, enabling reliable self-service analytics, and synthesizing and presenting findings at all levels of the department
Collaborate closely with stakeholders to translate data requirements into tactically and strategically sound data models and leverage various analytical methods to provide reliable insights
Interpret and analyze data using advanced statistical techniques and leveraging tools such as Google Analytics, SQL, Python/R, BigQuery/BigQuery ML, and Google Co-Lab (Notebooks)

Benefits

Product Discount – Maybe you’ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
A-OK Commissary & Café – Everyday Luxury dining, exclusive to Aritzia. Our in-house bistro and café is a private oasis where employees can enjoy curated, subsidized Everyday Luxury dining.
The SET – Our in-office fitness studio and gym with state-of-the-art equipment, custom-created classes, and optional personal training. Open 7 days a week, works out well.
Aritzia Virtual Wellness – Because your health, happiness, and safety matter – 24/7 resources to support you in your wellbeing goals, be it physical, mental, social, or financial.
Aspirational Workplace – Our offices are specially designed to be spaces of creativity, productivity, and inspiration. They’re also dog friendly. Woof.
Amenities – Additional amenities include a private parent’s room, shower facilities with elevated complementary conveniences, bike rooms, and more.
The Extras – We also offer a multitude of other perks like dry-cleaning, hotel and restaurant discounts, self-care promos and on-site medical care.

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