Manager, Segment Marketing - Institutional & Asset Management

Fidelity InvestmentsSmithfield, RI
249d$71,000 - $112,000Hybrid

About The Position

As a Manager of Segment Marketing, you will collaborate closely with the team on a range of projects from product change communication strategies to focus firm promotional plans. This is a diverse and fast-paced marketing role with opportunities to collaborate across marketing, business segments and investment teams. The Intermediary Investment Segment Marketing Team is directly aligned with our Intermediary Investment Client Group, a key business in the Fidelity Institutional organization. Our team develops and delivers relevant, differentiated and client centric B2B marketing programs that propel Fidelity Institutional strategic product and solution focus areas by driving engagement and adoption.

Requirements

  • 3+ years of professional marketing / communications experience working on multi-channel marketing programs.
  • Familiar with (or curious about) financial services, technology, or investments a plus.
  • Execute sophisticated multi-channel marketing programs with sharp attention to detail, while updating key business partners on progress.
  • Collaborate with segment, investment product, social, thought leadership, eReview and other partners to develop and implement key initiatives.
  • Some experience setting KPIs and measurement.
  • Outstanding organizational skills, consistently developing and meeting schedules, prioritizing or re-prioritizing, and using good judgment in engaging business partners.
  • Confidence working with, and speaking to, senior management.
  • Excellent written and verbal communication (including presentation) skills.
  • Ability to function as an ambassador for segment marketing plans and prioritize marketing tactics to align to key business goals.
  • Be a critical connection point for our client-facing teams, providing regular marketing updates.
  • Quick and clear headed under pressure; ability to thrive in a fast-paced, demanding environment.

Responsibilities

  • Collaborating with business partners and marketing leaders to execute strategy.
  • Building and cultivating strategic relationships with business leaders and stakeholders.
  • Becoming an intermediary segment subject matter expert and advocating for the business within our broad marketing team.
  • Implementing marketing programs promoting relevant products and solutions to the audiences that need them most.

Benefits

  • Comprehensive health care coverage and emotional well-being support.
  • Market-leading retirement.
  • Generous paid time off and parental leave.
  • Charitable giving employee match program.
  • Educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career.

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Industry

Securities, Commodity Contracts, and Other Financial Investments and Related Activities

Education Level

Bachelor's degree

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