Manager, Sales Development

aPriori • Concord, MA

70d

About The Position

aPriori looking for a Manager of Sales Development to take our SDR team to the next level. In this role, you'll be both a coach and a builder- developing talent, shaping sales development strategies, and ensuring that our top-of-funnel pipeline is a consistent growth engine for the business. This is a role for someone who thrives on developing people, scaling processes, and collaborating cross-functionally. You'll work closely with Sales, Marketing, and RevOps to align goals, optimize workflows, and drive measurable results.

Requirements

• Proven experience building and leading SDR/BDR teams that exceed pipeline goals
• Strong leadership skills with a passion for developing and celebrating early-career sales talent
• Hands-on experience scaling inbound and outbound sales development programs
• Proficiency with Salesforce, Sales Navigator, Gong, and sales engagement platforms (e.g., Salesloft)
• Data-driven mindset with the ability to analyze trends and make informed decisions
• Excellent communication skills and ability to collaborate across Sales, Marketing, and RevOps
• Background in complex B2B sales cycles; experience with working for companies in the industrial or manufacturing software sector is a plus

Responsibilities

• Lead, hire, and mentor a team of SDRs responsible for inbound and outbound pipeline generation
• Create and deliver structured onboarding and continuous training programs to help reps ramp quickly and succeed
• Build and refine playbooks, outreach cadences, and messaging frameworks that drive results
• Partner with Marketing to optimize campaigns, lead scoring, and targeting strategies
• Work with Sales and RevOps to improve lead routing, qualification criteria, and CRM processes
• Track and report on key performance metrics like meetings booked, pipeline created, and activity benchmarks
• Champion adoption of sales tools including Salesforce, Sales Navigator, Salesloft, and Gong
• Explore new tools and automation to drive efficiency and innovation in prospecting
• Stay current on aPriori's solutions, industry trends, and customer pain points to ensure messaging resonates
• Foster a positive, high-performance culture where team members are motivated, supported, and recognized for success

Benefits

• Medical, dental, and vision for employees and their dependents
• Life and disability insurance
• Flexible spending accounts
• 401k match
• Career-growth opportunities
• Flexible time
• Paid time off benefits including aPriori days

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Industry: Administrative and Support Services
• Education Level: Bachelor's degree
• Number of Employees: 101-250 employees