Manager, Programmatic

DEPT®•San Diego, CA

9d•$65,000 - $80,000•Remote

About The Position

The Manager, Programmatic will be responsible for supporting the Senior Manager, Programmatic with campaigns across The Trade Desk and Google’s DV360. The Manager, Programmatic is responsible for adhering to DEPT® best practices and developing solid programmatic acumen. You’ll be part of a cross-functional team that includes activation (Paid Search and Paid Social), Ad Operations, Integrated Planning, Client Partners, and Data Strategy; all working to make sure client needs are anticipated and met. We expect Managers, Programmatic to have a solid foundation of pacing, reporting, and analysis, and embody a spirit of curiosity and creativity when troubleshooting and optimizing. Over time in the role, we expect Managers, Programmatic to be responsible for learning and understanding higher-level concepts as below:

Requirements

2+ years of experience in programmatic within The Trade Desk and/or DV360
Desire to quickly learn and master programmatic strategy
Strong written and verbal communication skills
Curiosity and desire to grow your responsibilities and skill set

Nice To Haves

Experience in supporting campaign management in Google Ads (GDA and YouTube) and/or Amazon DSP
Comfort with advanced functions in Excel and/or Google Sheets functions
Proactivity, creativity, and enthusiasm; demonstrating you’re eager to roll up your sleeves and be hands on, learn, and grow
An exceptional eye for detail
Love for working with numbers and uncovering trends

Responsibilities

Leverage The Trade Desk and/or DV360 to pull and schedule reports for analysis; identifying trends and developing client reporting summaries
Update, monitor, and communicate daily budget pacing and high level performance, including flagging variations or anomalies. Leverages Qontrol (DEPT®’s proprietary automated reporting suite) to create efficiencies and setup live alerts.
Organize large volumes of data for insights and strategic storytelling in Excel and/or Google Sheets. Comfort with functions and formulas include but are not limited to; sorting, filters, vlookup, concatenate, pivot tables, text to columns, and conditional formatting.
Understand relevant media metrics, how to calculate them, and articulate their relationship to each other. Possess a high level understanding of the different optimization levers to pull to surpass benchmark KPI’s
Develop suggestions on activation strategy around campaign builds, overall themes, hierarchy, audiences, parameters, and ads
Create and edit campaigns and audiences in DSPs with oversight and mentorship
Implement scheduled and ad hoc tasks delegated by direct manager and/or colleagues
Follow mandatory QA process to completion
Grow a thorough understanding of programmatic, constantly embodying a “forever student” mentality. Participate in programmatic trainings by asking questions, contributing ideas, and leaning into relationship with agency partners
Independently own reporting, pacing, and client performance summaries
Identify troubleshooting and optimization levers to course correct trends, confidently managing and updating an optimization log
Consistently provide campaign recommendations to improve activation and testing strategy
Ability to plan audiences natively within the UI
Create and edit campaigns and audiences with minimal oversight
Demonstrate consistent time management skills, namely the ability to balance workload independently and prioritize based on impact & urgency. Hits project deadlines and communicates when it isn’t possible, working seamlessly within project management systems (ie; Asana, Jira or Google Sheets).