Manager, Programmatic Commerce

IPG Mediabrands
92d$90,000 - $100,000

About The Position

The Addressable Activation department serves as KINESSO’s hands-on-keyboard platform experts, focusing on all aspects of successful campaign execution and stewardship. The Manager is accountable for the performance & pacing of their assigned brand(s) and customizes departmental standards & process to fit client needs. They act as a point of escalation and are the go-to experts both internally and externally for matters of complex setup, optimization, and platform nuances. Successful applicants must have a deep expertise across a variety of client KPIs and buying platforms. Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc. A history of team management/mentorship and a comfort with internal/external-facing communication are a must!

Requirements

  • Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes
  • Experience building team, providing mentorship and navigating how to manage up/down/laterally (e.g., ability to navigate and be effective with multiple personalities)
  • Intermediate knowledge of technology or measurement ad tech solutions, including platforms
  • Intermediate knowledge and skills in data analysis
  • Confident collaborating with others
  • Experience with Project / Account Management
  • Advanced communication skills; clear and succinct communication

Nice To Haves

  • Advanced ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions
  • Experience with managing existing business relationships, partnerships, and alliances internally and externally
  • Ability to assess and rank issues and tasks in order of importance for taking action
  • Has gained prior experience in actual situations to recognize recurring meaningful components
  • Applies a solid foundation to varying situations
  • Applies advanced knowledge and perceives deviations from the normal pattern

Responsibilities

  • Owns the execution and day-to-day management of a portion of a client assignment, based on specialized or technical knowledge
  • Leads the vendor strategy; has experience and industry knowledge to identify vendors for key needs. Approves vendor selections and scopes
  • Owns oversight of junior team members; defines optimization parameters at the campaign level, vets optimization suggestions from partners, attends internal status meetings to speak to optimizations, pacing, and performance
  • Works with team on development of reporting dashboards; ensures clean, accurate, and actionable client reporting
  • Identifies and delivers new audience-based addressable solutions to drive business growth; masters growth initiatives across the company
  • Provides day-to-day supervision to a team including reviewing work, coaching on performance, coordinating activities, checking on quality and work progress; generally managing within one account, or multiple small accounts
  • Evaluates information and leverages experience to identify and solve ongoing or complex problems
  • Requires understanding of the industry, processes, procedures and systems within own and related areas

Benefits

  • Medical and dental coverage
  • 401(k) plans
  • Flex spending
  • Life insurance
  • Disability
  • Employee discount program
  • Employee stock purchase program
  • Paid family benefits
  • Discretionary time off days
  • Company-wide Appreciation Weeks and Wellness Days
  • Competitive salary
  • Eligibility for an annual discretionary incentive award or a relevant incentive award
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