Manager, Product Marketing

PayPal•San Jose, CA

About The Position

Partner with Product, Marketing, and Sales teams to drive product commercial success Champion customer needs to ensure products address key pain points and deliver value Develop and execute go-to-market plans for new product launches and feature updates Build a deep understanding of markets, competitors, and regulatory landscapes to inform strategy Collaborate with client-facing teams to gather customer feedback and refine product positioning Support the launch of new markets and offers by coordinating with global and regional teams Lead the prioritization and execution of marketing campaigns to increase adoption and market share Provide expertise on product capabilities, value propositions, and best use cases Monitor product performance metrics and identify opportunities for growth and optimization Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies

Requirements

Minimum of 12 years of relevant work experience and a Bachelor's degree or equivalent experience.
BNPL marketing experience, including co-marketing experience.
Demonstrated experience in collaborating effectively with multiple cross-functional teams.
You have a passion to grow businesses and want the best possible client experience in the process.
Global acquisition marketing experience.
Deep understanding of all marketing channels: OOH, ATL and BTL direct acquisition channels.

Responsibilities

Drive product commercial success
Champion customer needs
Develop and execute go-to-market plans
Build a deep understanding of markets, competitors, and regulatory landscapes
Collaborate with client-facing teams to gather customer feedback
Support the launch of new markets and offers
Lead the prioritization and execution of marketing campaigns
Provide expertise on product capabilities, value propositions, and best use cases
Monitor product performance metrics
Drive commercial readiness