Manager, Paid Social

Tinuiti

2d • $90,000 - $100,000 • Remote

About The Position

Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As the Manager, Paid Social you will: Client Management & Leadership: Engage with clients to understand their objectives and translate them into effective paid social strategies. Deliver regular updates, reports, and strategic recommendations based on campaign analysis. Team Leadership and Development: Lead and manage a team of Paid Social Strategists, providing guidance, mentorship, and ensuring alignment with campaign objectives. Delegate tasks, set clear expectations, and inspire the team towards achieving objectives. Innovation and Thought Leadership: Research and implement innovative tactics and trends in paid social media marketing. Introduce novel ideas and approaches to continuously enhance campaign effectiveness. Client Education: Utilize robust analytical skills to interpret campaign performance data. Extract actionable insights and provide strategic recommendations for optimizing campaign performance. Industry Expertise: Stay abreast of industry standards, platform changes, and algorithm updates. Implement best practices to maintain campaign relevance and effectiveness. Remain updated with industry trends, new technologies, and advancements in paid social marketing. Adapt strategies to platform changes and evolving market landscapes. Channel Expertise: Supervise the end-to-end execution of paid social campaigns, focusing on setup, optimization, and continual improvement. Implement advanced audience targeting, ad creatives, and bid management techniques to maximize ROI.

Requirements

• 5-7 years of experience in Paid Social roles with a proven track record of executing successful campaigns on Meta and TikTok.
• Bachelor's degree in Marketing, Advertising, Business, or related field; or equivalent practical experience.
• Demonstrated success analyzing data and using analytics tools to drive marketing decisions
• Advanced computer skills including Microsoft Excel, PowerPoint, and Google Slides, and Google Sheets.
• Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
• Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.

Nice To Haves

• Experience with Pinterest, Snapchat, LinkedIn, X, and BeReal are a plus.
• Management experience preferred.

Responsibilities

• Engage with clients to understand their objectives and translate them into effective paid social strategies.
• Deliver regular updates, reports, and strategic recommendations based on campaign analysis.
• Lead and manage a team of Paid Social Strategists, providing guidance, mentorship, and ensuring alignment with campaign objectives.
• Delegate tasks, set clear expectations, and inspire the team towards achieving objectives.
• Research and implement innovative tactics and trends in paid social media marketing.
• Introduce novel ideas and approaches to continuously enhance campaign effectiveness.
• Utilize robust analytical skills to interpret campaign performance data.
• Extract actionable insights and provide strategic recommendations for optimizing campaign performance.
• Stay abreast of industry standards, platform changes, and algorithm updates.
• Implement best practices to maintain campaign relevance and effectiveness.
• Remain updated with industry trends, new technologies, and advancements in paid social marketing.
• Adapt strategies to platform changes and evolving market landscapes.
• Supervise the end-to-end execution of paid social campaigns, focusing on setup, optimization, and continual improvement.
• Implement advanced audience targeting, ad creatives, and bid management techniques to maximize ROI.

Benefits

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.
• Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
• Retirement: Match up to 4% of your contributions at 100% with immediate vesting
• Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
• Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
• Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 1,001-5,000 employees