Manager, Paid Social

Omnicom Media Group US PHD•New York, NY

5d•$1 - $2•Hybrid

About The Position

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world’s largest advertisers. Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work. We are seeking a Social Media Manager with experience in campaign management and execution, is a vocal and engaged leader on their client and functional teams and have shown the ability to carry out strategy through structuring and planning as well as training and developing junior team members. Managers are direct managers of the junior Social team members on their account and take responsibility for guiding their growth and ensuring that the team functions most effectively and with minimal errors. You have experience managing a team, delegating tasks and providing growth opportunities for these individuals. A proven track record of managing-up and actively communicating to all team members. This role requires that you clearly and concisely articulate communications to external and internal teams. We want an individual that is accountable for all aspects of the plan and has the ability to flag and escalate concerns appropriately to their manager. We value our culture above anything else, and that culture is built on the spirit of our people. We’re looking for tireless optimists, happy warriors and fearless collaborators who bring that extra dose of contagious energy. If you’re reading this, we want to talk to you about joining our team as a Social Manager.

Requirements

Deep understanding of social performance campaigns and activation
Bachelor’s degree in marketing, advertising, or communications or relevant post-secondary education, training, or equivalent experience
3+ years of hands-on-keyboard work experience managing paid social media accounts
Be a proactive self-starter
Possess general knowledge of direct marketing principles and strategies
Have polished presentation, communication and listening skills
Have strong organizational skills as applied through an ability to manage multiple projects at once
Be confident in analyzing and acting on marketing data

Responsibilities

Drive overall digital strategy and associated tactics to meet client’s goals, working closely with account lead(s)
Established as leader with the client and across all departmental teams, effectively prioritizing and negotiating needs between all parties
Effectively manage and develop junior team members (mentoring, training, etc.)
Prioritize and manage quarterly priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Ability to problem solve, such as finding solutions for issues not yet attempted
Proactively share learnings and best practices across the organization
Establish oneself as an expert within their functional department and client team
Identify ways to improve team efficiency and effectiveness, such as new processes
Bring new proactive ideas to help meet client goals and grow business
Ability to consult/educate/negotiate with clients and agency partners
Effectively communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors
Ability to present recommendations/ideas to client and internal team
Ability to effectively merchandise successes to the client
Help educate client team on latest trends, best practices, technologies, etc.
Demonstrates appropriate judgment through proper escalation
Paid social optimizations (proactive and reactive)
Forecasting and opportunity/gap analysis
Campaign management tools, including bid rules/management
Advanced social platform knowledge across all objectives (awareness, consideration and conversion)
Monitoring new social trends and products and evaluating application to client
Research tools/competitive analysis
Budget/pacing and billing
Understanding integrated media
Industry trends
Help strategists and coordinators develop insights and actions (implications) that demonstrate a thorough understanding of the client’s goals
Responsible for overseeing campaign management including pacing, reporting, optimizations, etc.
Ability to develop cross channel performance strategies
Having a passion for advertising and establishing yourself as a thought leader within the office
Staying up to date on industry trends and partner updates
Proactively bringing new opportunities to the team
Proactively bring new ideas for the account for broader business impact
Ensure proper communication between various agency capabilities and performance team
Day-to-day lead on client communications