Manager, Operations Analytics and Marketing Intelligence

Wal-Mart•Bentonville, AR

42d•$80,000 - $155,000

About The Position

Sam's Club is building a Marketing Intelligence function from the ground up-and we need a leader who can turn marketing activity into measurable business impact. As Manager, Operations Analytics and Marketing Intelligence, you'll help tell a consistent story of how marketing drives outcomes. You'll partner with world-class data teams to design analytics solutions that connect campaigns to business objectives, optimize performance marketing, and leverage AI to unlock new insights. This is a rare opportunity to shape a new capability and influence how data powers marketing strategy at scale. What you'll do... In your first year, success means delivering measurable outcomes across these key objectives:

Requirements

Proven ability to connect marketing activities to business outcomes through analytics.
Expertise in performance marketing analytics, including media mix modeling and campaign optimization.
Hands-on experience with data visualization tools (Tableau, Power BI) and programming languages (Python/R).
Strong understanding of data governance, quality management, and master data principles.
Familiarity with AI-driven analytics and a passion for leveraging emerging technologies.
Ability to influence stakeholders and communicate insights clearly.
Leadership skills to manage projects and mentor team members, driving accountability and results.
Option 1: Bachelor's degree in Business, Engineering, Statistics, Economics, Analytics, Mathematics, Arts, Finance or related field and 2 years' experience in data analysis, data science, statistics, or related field.
Option 2: Master's degree in Business, Engineering, Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field.
Option 3: 4 years' experience in data analysis, data science, statistics, or related field.

Nice To Haves

Data science, data analysis, statistics, or related field
Master's degree in Business, Computer Science, Engineering, Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field
Related industry experience (for example, retail, merchandising, healthcare, eCommerce)
Successful completion of assessments in data analysis and Business Intelligence tools and scripting languages (for example, SQL, Python, Spark, Scala, R, Power BI, or Tableau)

Responsibilities

Build the Marketing Intelligence Framework
Define how marketing activities ladder up to business objectives.
Develop models and dashboards that measure campaign effectiveness and ROI.
Lead Performance Marketing Analytics
Drive insights for paid media channels, media mix modeling, and campaign optimization.
Ensure marketing investments deliver maximum impact.
Partner with Data and AI Teams
Collaborate with analytics and data engineering partners to design scalable solutions.
Champion AI-driven approaches to improve speed, accuracy, and predictive capabilities.
Create Executive-Level Storytelling
Translate complex data into clear narratives for senior leadership.
Use visualization tools like Tableau, Power BI, and Python libraries to influence decisions.
Establish Data Governance and Quality Standards
Implement processes that ensure data accuracy, compliance, and usability across marketing analytics.
Mentor and Grow Talent
Develop team members and foster a culture of innovation, continuous learning, and AI adoption

Benefits

At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!
Health benefits include medical, vision and dental coverage
Financial benefits include 401(k), stock purchase and company-paid life insurance
Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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