Manager, Media Strategy & Planning

NBCUniversalNew York, NY
30d$80,000 - $110,000Hybrid

About The Position

The Media Strategy & Planning team is seeking a highly motivated individual with a passion for Entertainment. The Manager, Media Strategy & Planning is primarily responsible for supporting the Director, Media Strategy & Planning in the planning and buying process of all paid media plans in support of Peacock and NBC Entertainment titles.

Requirements

  • Minimum 4 years of experience in paid media planning and buying with a strong focus on planning digital and TV/Streaming
  • Media agency experience required
  • Bachelor’s Degree in Liberal Arts, Marketing, Communications/Advertising, or Media Studies
  • Strong knowledge and understanding of the television industry, particularly the Broadcast and Streaming TV business
  • An understanding of TV & Digital viewing measurement
  • Extensive knowledge of marketing, advertising and media planning principles
  • Analytical skills; comfortable distilling data into actionable insights and optimization opportunities
  • Strong quantitative skills with the ability to stay organized and manage time wisely
  • Ability to juggle multiple tasks in a deadline driven, fast paced environment
  • Advanced communication skills; able to present ideas clearly and concisely, both written and verbal
  • Ability to work across various teams and departments within an organization
  • Must have team spirit and be a self-motivator with a proactive nature and collaborative attitude
  • Computer proficiency particularly with Word, Excel and PowerPoint
  • Flexibility to adjust schedule based on workload

Nice To Haves

  • Entertainment experience preferred
  • Previous management experience, including the ability to train staff
  • A love of the Entertainment industry

Responsibilities

  • Support the Director, Media Strategy & Planning in the development of paid media strategies and plans for all paid media supported shows
  • Assist in the development of analysis necessary to support media recommendations and decisions
  • Help manage analytics and campaign reporting both in-house and with the agency to contribute to building fact-based media strategies and derive optimizations in campaign and for future planning
  • Manage the delivery of all creative materials between NBCU production groups, external agency buyers/traffic departments and media vendors
  • Assist in managing all financial reporting documents associated with the media budget
  • Coordinate with counterparts across the organization on marketing plans and execution
  • Seek and understand emerging trends and first to market opportunities
  • Meet with representatives across the media industry to foster mutually beneficial relationships with all media partners, particularly those within the NBCU family
  • Assist the larger media team with any ad-hoc projects/requests

Benefits

  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
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