Manager, Measurement Operations

Dotdash MeredithNew York, NY
$87,500 - $105,000Hybrid

About The Position

About The Position | Major Goals and Objectives and Location Requirements: Reporting to the Director, Measurement Operations, the Manager will serve as a strategic consultant to our internal measurement team and vendor partners, supporting the technical aspect of measurement studies and data partnerships across the People, Inc. portfolio of brands. The manager will support measurement operational strategy and identity-driven initiatives defined by leadership. The Manager will have strong knowledge of advertising measurement principles, methods and ad effectiveness techniques, and can project manage from ‘problem’ to ‘solution’ independently. This role will have a particular emphasis on supporting and ensuring success, and efficiencies, for the internal measurement team and our data connections with vendors. Schedule Requirements: Hybrid 3x a week- (NYC) In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week. About The Team | The Team and/or Brand: The People Inc. Measurement team is instrumental growing yield across 30MM+ daily sessions spanning 20+ of the world’s best premium brands. About The Position’s Contributions: Manage all aspects of measurement tagging from generation to discrepancy reporting Maintain all mapping registries and translation tables Support the implementation and operationalization of People, Inc.’s identity framework (e.g.- tagging, data flows and vendor integrations) Monitor and run recurring measurement partner data feeds Track taxonomy inconsistencies Generate operational documentation and change logs Create best practices for measurement identities to obtain high match rates

Requirements

  • A four-year college degree is required
  • 4+ years of experience at a media, agency, brand or measurement vendor that includes managing digital ad and/or measurement operations
  • Experience directly managing vendors, project timelines and giving strategic direction and feedback to those executing projects
  • Advertising background with emphasis on web, mobile, video, and social
  • Basic familiarity with measurement methodologies
  • Proven analytic and project management skills
  • Ability to project manage multiple research projects and prioritize in time-sensitive environments
  • Strong SQL (comfortable in BigQuery)
  • Working knowledge of identity frameworks, including first-party identifiers, identity resolution and integrations
  • Ability to read raw CSV/JSON feeds
  • Excellent communication skills amongst many stakeholders
  • Strategic thinker and ability to translate complex technical concepts into simple understandings

Responsibilities

  • Manage all aspects of measurement tagging from generation to discrepancy reporting
  • Maintain all mapping registries and translation tables
  • Support the implementation and operationalization of People, Inc.’s identity framework (e.g.- tagging, data flows and vendor integrations)
  • Monitor and run recurring measurement partner data feeds
  • Track taxonomy inconsistencies
  • Generate operational documentation and change logs
  • Create best practices for measurement identities to obtain high match rates

Benefits

  • unlimited paid time off (PTO)
  • adoption or surrogate assistance
  • donation matching
  • tuition reimbursement
  • basic life insurance
  • basic accidental death & dismemberment
  • supplemental life insurance
  • supplemental accident insurance
  • commuter benefits
  • short term and long term disability
  • health savings and flexible spending accounts
  • family care benefits
  • a generous 401K savings plan with a company match program
  • 10-12 paid holidays annually
  • generous paid parental leave (birthing and non-birthing parents)
  • pet insurance
  • accident, critical and hospital indemnity health insurance coverage, life and disability insurance
  • medical
  • dental
  • vision
  • prescription drug coverage
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