Manager, Marketing Science (NYC OR PURCHASE OFFICE)

DAC GroupPurchase, NY
23d$105,000 - $125,000Hybrid

About The Position

Proove Intelligence, a division of DAC Group, is seeking a talented Manager, Marketing Science to join our growing team of professionals. As a Manager, Marketing Science, you will be responsible for analyzing and providing recommendations to optimize digital campaigns across various channels for a select group of key clients. You will work closely with the digital media and account teams to deliver insights that help our clients achieve and exceed their marketing objectives.

Requirements

  • Bachelor's degree in a relevant field such as statistics, mathematics, economics, or business analytics.
  • At least 5+ years of experience in data analysis, digital marketing, or a related field.
  • Experience with analytics and statistics tools, such as Google Analytics, Adobe Analytics, Qlik Sense, Tableau, Snowflake, and BigQuery
  • Familiarity with digital marketing channels such as SEO, SEM, Programmatic, and social media marketing.
  • Knowledge of programming languages such as Python, R, and SQL
  • Strong analytical and problem-solving skills with the ability to think strategically and creatively.
  • Excellent communication and presentation skills with the ability to explain complex data in a clear and concise manner.

Nice To Haves

  • Experience working in a dynamic, digital media agency environment is highly desirable.

Responsibilities

  • Analyze digital campaigns' performance using various analytics and statistics tools to deliver insights and recommendations.
  • Develop dashboards, reports, and visualizations to communicate insights and performance metrics to internal and external stakeholders.
  • Working with the media and account teams, verify ongoing accuracy of reporting metrics, correct tracking pixel implementation, etc. to ensure accuracy and reliability of data.
  • Stay current with industry trends and best practices in digital marketing and data analytics to improve data-driven decision-making.
  • Collaborate with digital marketing teams to identify and develop new performance optimization strategies.
  • Actively participate in the development and delivery of presentations and reports to clients.
  • Perform ad hoc analyses based on client business realities and/or media hypotheses.

Benefits

  • Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
  • Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.
  • Competitive Benefits: Competitive salary and comprehensive health benefits.
  • Generous PTO, wellness initiatives and parental leave.
  • Retirement saving plans.
  • Opportunities for continued learning and professional development.
  • A supportive, collaborative, and casual work environment.
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