Manager, Marketing Planning And Strategy

Walmart•Hoboken, NJ

2d•$96,000 - $202,000

About The Position

Walmart Connect is Walmart’s rapidly growing advertising platform designed to help brands engage with consumers across its vast omnichannel ecosystem. Our mission is to connect brands more meaningfully with consumers through impactful advertising solutions. Leveraging Walmart’s unparalleled data and scale, we provide measurable results for our partners. Lightbox Creative Solutions (LBCS) is transforming the retail media landscape by delivering innovative and creative marketing campaigns for top global brands. We produce creative executions that are insights-driven, on-brand, and ultimately lead to a memorable experience for the end-user while driving impact for advertisers. Overview The Producer independently leads and manages multiple high-visibility marketing and creative projects, working directly with business partners, creative leadership, enterprise teams, sales, legal, freelancers, and more. They own the full execution of the creative project lifecycle in a fast-paced environment, ensuring all deliverables meet objectives, quality standards, and timelines. They translate strategy into actionable plans, proactively manage risks and dependencies, and ensure seamless collaboration across stakeholders to bring high-impact, strategic creative solutions to life across the Walmart ecosystem.

Requirements

Bachelor’s degree in Marketing, Advertising, Fine Arts, Design, or related field.
Extensive experience across agency or in-house marketing (project management, account management, editorial management, integrated marketing).
Previous experience with shopper marketing, account management, and retail or digital media.
Highly organized with strong attention to detail.
Strong relationship-building skills and ability to work with diverse roles and disciplines.
Positive, collaborative approach to problem-solving.
Experience using Airtable required (or equivalent project/work tools).
Passion for Walmart, creativity, and impactful marketing.
Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field.

Nice To Haves

Marketing or related field Masters: Business Administration

Responsibilities

Independent Project Leadership Lead and manage multiple creative projects from inception through completion.
Develop project scopes, timelines, and milestones and ensure alignment with creative strategy and business objectives.
Maintain ownership of day-to-day execution for all assigned campaigns.
Creative Project Lifecycle Management Oversee the production lifecycle of video, site assets, emails, social content, in-store creative, and event experiences.
Ensure all deliverables meet project objectives and are accurate, high-quality, and approved by all stakeholders.
Cross-Functional Collaboration Collaborate across Walmart business units and external partners to ensure alignment across marketing, sales, media, and creative teams.
Act as a liaison between internal teams and external partners to maintain project continuity.
External Partner Management Work with agency partners and freelancers to execute creative deliverables.
Provide clear direction, feedback, and timelines.
Tool + Process Expertise Apply strong operational and project management capabilities.
Use Airtable and/or other work management platforms to track and report on project data.
Quality & Consistency Ensure all creative outputs reflect brief requirements, brand standards, and KPIs.
Route assets for internal and external approvals, ensuring seamless stakeholder engagement.
Team Collaboration Demonstrate a consistent spirit of partnership, collaboration, and operational excellence.

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.
Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.