Manager, Marketing Operations - Top of Funnel & Brand Partnerships

Netflix • Los Angeles, CA

7d • $225,000 - $325,000

About The Position

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. The Team Commercial Operations empowers the Marketing Partnerships team to develop and execute programs with partners, brands, and advertisers, while maintaining operational excellence. We do this by delivering the most effective tools and workflow systems that enable the team to drive revenue at scale. The team is visible throughout the entire Partnerships and Ads organizations, and works in a highly collaborative and cross-functional environment. The Role The Marketing Operations Manager role is responsible for delivering value across the funnel, from inbound engagement to integrated marketing partnerships programs across the global team. The position serves as a strategic marketing owner of key platforms and workflows, while maintaining rigorous data governance standards and partnering cross-functionally with Product, Engineering, and Data Science.

Requirements

• 6+ years of experience in a highly cross-functional Marketing Operations, Sales Operations Strategy, or Revenue Operations role
• In-depth understanding of the Marketing Funnel and CRM tools (Salesforce preferred)
• Strong analytical skills with the ability to turn data into clear insights and stories
• Excellent communication skills with the ability to influence and build trust with Marketing and Product stakeholders
• Comfort with data tools (e.g. Excel, gsheets) and working with large or complex data sets
• Strong understanding of ads business models
• Passionate about using AI to enhance workflows
• High tolerance for change, and the capacity to accomplish enormous amounts of work in a fast-paced, ever-changing environment
• Respect, understanding, and enthusiasm for the Netflix culture

Nice To Haves

• Knowledge of the product development workflow strongly preferred, e.g. project management, user acceptance testing, and workflow development

Responsibilities

• Drive Operational Excellence Design and improve workflows that support the end-to-end marketing sales funnel Partner with Product & Data Science to scope and implement enhancements in CRM and related tools (e.g. Salesforce, marketing automation systems) Ensure data quality and AI-ready data through automated enrichment, scoring, and routing workflows Own Marketing Partnerships' relationship with external vendors for top of funnel and Brand Partnerships workflows
• Build & Scale Strategic Programs Design and run programs that drive clear business outcomes (e.g. pipeline, partner engagement, campaign performance) Use data to quantify impact, influence prioritization, and tell compelling stories to Leadership Define objectives, KPIs, and success criteria and ensure alignment with OKRs and strategic goals Proactively surface risks, gaps, and opportunities Create playbooks and enablement materials that turn strategy into clear guidance
• Lead Cross-Functional Stakeholder Management Act as a key partner to Marketing Partnerships, Product, Engineering, and Data Science teams Lead complex projects from idea to launch, ensuring clarity on scope, and timelines Translate Marketing Partnerships user needs into actionable requirements for Product Maintain a clear roadmap of priorities and communicate updates to stakeholders at all levels Proactively develop updates that highlight progress and learnings

Benefits

• Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits.
• We also offer paid leave of absence programs.
• Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
• Full-time salaried employees are immediately entitled to flexible time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees