Manager, Market Research, Immunology GI

Johnson & Johnson Innovative Medicine • Horsham, PA

6d • Hybrid

About The Position

Johnson & Johnson Innovative Medicine is recruiting for a Manager, Market Research, Immunology GI located in Horsham, PA. About Innovative Medicine Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine Purpose: The Manager, Market Research, Immunology, GI is responsible for supporting Market Research initiatives to generate valuable business insights and identify growth opportunities for J&J TREMFYA GI brand within the Immunology business unit. This individual will collaborate closely with cross-functional teams including marketing, sales, and other business partners to deliver actionable recommendations, inform decision-making, and drive organizational initiatives. The position plays a vital role in providing strategic input to leadership and supporting the development and evaluation of new and existing strategies and tactics, contributing to overall business results. This individual will assist in the design and execution of integrated research plans across various research types involving patients, HCPs, Payers, and marketing. They should demonstrate strong collaboration skills, the ability to clearly communicate insights, and a proactive approach to supporting team efforts. The Manager is expected to embody Johnson & Johnson Credo principles, making decisions aligned with Credo values and fostering a Credo-based culture.

Requirements

• BA/BS Required; Advanced Degree Desirable
• A minimum of 5 years of relevant business experience in market research, business intelligence, marketing, sales, business analytics, strategic planning, or management consulting or 2-3 years with an advanced degree (PhD, PharmD, etc)
• Knowledge and experience across a broad spectrum of market research (qualitative and quantitative) approaches with the ability to identify appropriate approaches to address key business questions
• Business/market experience and industry knowledge to influence franchise/brand level decisions and strategies are required.

Nice To Haves

• Relevant therapeutic area experience
• Experience working on or directly with pharmaceutical brand marketing/sales teams

Responsibilities

• Assist in the development and implementation of primary research plan for health care professionals, patients and/or payers including developmental research (e.g. attitudinal segmentation, patient journey, etc.), evaluative research (brand positioning, message testing, etc.) and tracking research (message recall, ATUs, etc.)
• Lead design of market research to address brand strategic imperatives, identify appropriate supplier partners, foster strong partnerships in the context of resources, timing and overall project goals
• Be accountable for conducting research activities in a compliant manner
• Provide strategic input to help shape business plans and brand strategies across both new indications and established indications
• Apply basic consulting skills, including consultative listening, problem definition, hypothesis generation, data analysis, translation to value, and oral and written presentation for impact
• Demonstrate leadership courage to set boundaries and ensure time is spent on the most critical/ high-value projects
• Cultivate meaningful internal and external partnerships, adding value by uncovering unmet needs and creating actionable insights
• Present complex issues in a clear and persuasive manner, effectively communicating recommendations to cross-functional teams and brand team
• Integrate primary research insights with data across Strategic Insights & Analytics team (custom, syndicated, forecasted and modeled) to shape strategies and organizational actions that drive tangible growth in revenue or profit

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees