Manager, Growth Marketing - Life Sciences

Greenfield GlobalBrookfield, CT
209dRemote

About The Position

We are seeking a strategic and execution-focused Manager, Growth Marketing - Life Sciences to help drive awareness, trust, and growth within our pharmaceutical and life sciences segment. This role is ideal for a marketer who thrives on turning strategy into action, driving demand, and delivering measurable results. As a key member of the Life Sciences marketing team, you will be the tactical engine behind our global marketing campaigns - developing and executing programs that engage decision-makers across the buyer journey. You'll work closely with cross-functional teams and global colleagues to develop a unified global strategy across channels. This role requires a deep understanding of the life sciences ecosystem, particularly from the perspective of a vendor or service provider supporting pharmaceutical and biopharmaceutical manufacturing. You will help shape how our brand is perceived by customers and partners and play a critical role in building thought leadership and trust in the market. If you are passionate about science, marketing, and making a real impact, this is your opportunity to grow with a company that is dedicated to Life Sciences innovation.

Requirements

  • Experience marketing products, solutions, and/or services to pharma/biopharma manufacturing decision makers is required
  • 5+ years of experience in marketing roles, specifically with demand generation, product marketing, and/or product management functions
  • Scientific or chemistry-related technical background is a plus
  • Experience developing and executing marketing initiatives to increase MQLs, SQLs and expansion sales
  • Specific experience with modern account-based marketing platforms, techniques and tactics
  • Experience leveraging AI to improve marketing results
  • Excellent communication and project management skills
  • Experience working to drive growth in collaboration with sales organizations and delivering sales enablement tools and strategies

Responsibilities

  • Identify, plan, and execute integrated marketing campaigns across digital, content, events, and ABM channels to drive awareness and qualified leads
  • Implement loyalty, cross-sell and expansion activities through sales, customer service, and digital channels
  • Collaborate on the creation of compelling content and sales enablement materials tailored to buyer personas and stages of the funnel
  • Support mid- and lower-funnel programs to accelerate lead conversion and customer expansion
  • Assess campaign performance, report on KPIs, and optimize based on insights and feedback
  • Work closely with sales, product, and marketing communications teams to ensure cohesive messaging and seamless execution
  • Stay current on life sciences trends, customer needs, and competitive activity to inform marketing strategies

Benefits

  • Base salary dependent on experience and demonstrated performance
  • Formal and informal training opportunities
  • Comprehensive health and dental benefits
  • Income protection: short- and long-term disability coverage, life insurance, paid personal sick time
  • Vacation time exceeding industry standards
  • Company funded retirement savings program with individual contribution opportunities
  • Meaningful and challenging work
  • Curated intentional culture focused on growth and development, engagement, and communication
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