Manager, Global Brand Partnerships

Crocs, Inc.•Westminster, CO

1d•$95,000 - $105,000•Hybrid

About The Position

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better. OverviewCrocs is seeking a Manager, Brand Partnerships, Licensing & Collaborations to join the global marketing team. The role is responsible for developing and executing mass-appeal brand partnerships that extend brand reach, drive cultural relevance and unlock memorable consumer moments. This role will own development of campaign playbooks, go-to-market strategy and execution and will reinforce Crocs’ position as an innovator in the collaboration space.What You'll Do Develop and deliver clear, strategic briefs aligned to brand, marketing and business objectives. Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment. Lead projects which involve external partners across various industries with mass consumer appeal. Serve as a key strategic partner for cross functional teams including product, merchandising and sales, fostering collaboration and incorporating inputs to strengthen campaign effectiveness. Develop campaign playbooks and oversee the execution of that strategy across all geographic territories. Manage and track campaign performance, ensuring execution drives engagement, traffic and consumer acquisition. Ensure alignment with Legal on all product, partner and marketing activation plans to maintain compliance and adhere to contractual requirements. Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment. What You'll Bring to the Table BS or BA in business, marketing or related field. 5-6+ years marketing experience, preferably with a global brand that operates in multiple channels and geographic regions. Experience in footwear, licensing, fashion or talent management is a strong plus. Deep passion for brand partnerships, digital, social commerce and a working in a global environment. Strong understanding of music, fashion, entertainment and cultural trends. Exceptional organizational skills and commitment to excellence with an eye for detail. Ability to thrive in a fast-paced, agile and ever-changing environment while managing multiple priorities under pressure. Effectively manages time and operates with sense of urgency. Excellent written and verbal communication skills. Adjusts quickly to changing priorities and conditions. Copes effectively with complexity and change. The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law. Title: Manager, Global Brand Partnerships Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities. At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona. This position is eligible to participate in a company incentive program. This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits. The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.

Requirements

BS or BA in business, marketing or related field.
5-6+ years marketing experience, preferably with a global brand that operates in multiple channels and geographic regions.
Deep passion for brand partnerships, digital, social commerce and a working in a global environment.
Strong understanding of music, fashion, entertainment and cultural trends.
Exceptional organizational skills and commitment to excellence with an eye for detail.
Ability to thrive in a fast-paced, agile and ever-changing environment while managing multiple priorities under pressure.
Effectively manages time and operates with sense of urgency.
Excellent written and verbal communication skills.
Adjusts quickly to changing priorities and conditions.
Copes effectively with complexity and change.

Nice To Haves

Experience in footwear, licensing, fashion or talent management is a strong plus.

Responsibilities

Develop and deliver clear, strategic briefs aligned to brand, marketing and business objectives.
Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment.
Lead projects which involve external partners across various industries with mass consumer appeal.
Serve as a key strategic partner for cross functional teams including product, merchandising and sales, fostering collaboration and incorporating inputs to strengthen campaign effectiveness.
Develop campaign playbooks and oversee the execution of that strategy across all geographic territories.
Manage and track campaign performance, ensuring execution drives engagement, traffic and consumer acquisition.
Ensure alignment with Legal on all product, partner and marketing activation plans to maintain compliance and adhere to contractual requirements.
Partner closely with channel owners and creative teams to build best-in-class consumer journeys and creative executions that align to the brief and maximize campaign investment.