Manager, Experiential Marketing

Pernod Ricard • New York, NY

4d • Hybrid

About The Position

As the Manager, Experiential Marketing, you’ll play a pivotal role in shaping Pernod Ricard USA’s external experiential programming, bringing our iconic brands to life through unforgettable events. This position offers the opportunity to lead innovative activations that connect consumers with our brands in meaningful ways. You’ll collaborate across teams and agencies to deliver experiences that align with our long-term strategy and elevate our presence in the marketplace.

Requirements

• Bachelor’s degree.
• 6–8 years of experiential marketing or account management experience, preferably at the manager level.
• Proven ability to manage large-scale events, budgets, and vendor relationships.
• Strong project management and organizational skills.
• Excellent communication skills and experience presenting to senior stakeholders.
• Familiarity with legal compliance in the beverage/alcohol sector.

Responsibilities

• Lead the planning, concept development, and execution of key brand experiences across the PRUSA portfolio.
• Manage relationships with experiential agencies and oversee all aspects of event planning and execution.
• Collaborate with internal teams (communications, brand, sales, trade marketing) and external partners to ensure integrated programming.
• Oversee budgets and financial management for designated projects, ensuring cost efficiency and compliance.
• Drive strategic planning sessions to align experiential initiatives with broader marketing and business objectives.
• Serve as on-site lead for major events, managing setup, coordination, and execution.
• Develop and implement measurement processes to track ROI and showcase best practices.

Benefits

• Being part of an inclusive and diverse company where professional development and internal career mobility is front-and-center to our talent strategy.
• You'll be part of a culture that celebrates the rich diversity of our people across the globe and be part of our long-standing commitment to making exceptional products, giving back to our communities, and honoring our responsibility to preserve the environment.
• We offer a flexible work policy, with most of our positions offering a a hybrid option with flexibility to work remotely 2 days a week.
• We offer employees great benefits and perks to toast to a life filled with support.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees