Manager, Event Marketing (01.2026)
About The Position
Echo360 is seeking a Manager, Event Marketing to lead the planning, execution, and activation of global events that drive brand awareness, pipeline growth, and customer engagement across higher education and corporate learning markets. This role is responsible for end-to-end management of Echo360’s event portfolio, including industry conferences and trade shows, customer-hosted events, regional field events, and Echo360’s signature global user conference, EchoExperience. The ideal candidate is a highly organized, creative, and collaborative event marketer who thrives in fast-moving environments and understands how events support integrated marketing, sales, and customer success strategies in a global SaaS organization.
Requirements
- 5+ years of experience in event planning or event marketing, preferably within a B2B SaaS, EdTech, or technology-driven organization.
- Proven experience managing global, multi-event portfolios from concept through execution.
- Strong budget planning and management experience.
- Exceptional attention to detail with the ability to manage multiple events simultaneously.
- Creative mindset with a practical, execution-oriented approach.
- Strong collaboration skills and experience working cross-functionally with Sales, Customer Success, Marketing, and leadership teams.
- Comfortable working in a fast-paced, remote-first, global environment
Responsibilities
- Own the end-to-end planning, execution, and activation of global events across: Industry events and trade shows
- Customer-hosted and campus-based events (e.g., tech fairs, regional meetups)
- Echo360-led events, including the company’s global user conference, EchoExperience
- Manage all event logistics, including timelines, budgets, materials, vendor coordination, shipping, booth assets, and on-site execution.
- Ensure all events reflect Echo360’s brand, messaging, and customer experience standards.
- Partner closely with Sales to identify and prioritize industry events, sponsorships, and field activations that drive qualified leads and pipeline impact.
- Collaborate with Customer Success to identify, plan, and support customer-hosted events across both education and corporate markets.
- Work with Marketing (Demand Generation, Product Marketing, Communications, Digital) to ensure event participation and activation drives awareness, engagement, and lead capture before, during, and after events.
- Collaborate with global Sales, Customer teams, Marketing, and senior leadership to orchestrate Echo360’s global user conference strategy, ensuring it deepens customer loyalty, supports adoption, and advances the Echo360 brand.
- Own event budget planning, forecasting, and tracking across all assigned events.
- Manage relationships with external vendors, venues, contractors, and event partners.
- Ensure cost-effective execution while maintaining high-quality experiences.
- Support the development of pre-event, on-site, and post-event activation plans in partnership with Marketing and Sales.
- Ensure lead capture, follow-up workflows, and reporting are aligned with marketing and CRM processes.
- Track and report on event performance, including attendance, engagement, lead generation, and qualitative feedback.
Benefits
- Echo360 offers comprehensive benefits including medical, dental, vision, life & disability insurance, a 401(k) plan with company match and an unlimited PTO policy.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
101-250 employees
