Manager, Downstream Marketing

StrykerPortage, MI
18hOnsite

About The Position

Join Stryker’s Ear, Nose, and Throat (ENT) team as a strategic marketing, people leader, driving growth, innovation, and customer impact. Based in Portage, MI, this on-site leadership role oversees the ENT Navigation portfolio, leading a team responsible for defining portfolio strategy, guiding product launches, and optimizing commercial performance. You’ll collaborate closely with R&D, Sales, Finance, and Clinical partners to ensure strategic alignment and execution excellence while mentoring high-performing marketers to achieve business objectives.

Requirements

  • Bachelor’s degree required
  • Minimum 8 years of work experience required

Nice To Haves

  • MBA preferred
  • Minimum 5 years medical device or marketing experience preferred
  • Minimum 2 years of people management experience preferred
  • Background in sales or experience supporting field sales teams

Responsibilities

  • Lead commercial marketing strategy and execution to drive revenue growth, including sales enablement, competitive positioning, and promotional campaigns.
  • Serve as the brand and market expert, setting strategic direction through messaging, campaigns, training, and customer engagement initiatives.
  • Partner with global, regional, and divisional teams to develop annual and long-range brand strategies aligned to sales, profit, and market share goals.
  • Deliver scalable marketing tools, assets, and campaigns that enhance sales performance and resonate with healthcare decision-makers.
  • Collaborate cross-functionally to design educational and brand experiences that strengthen customer engagement and the sales pipeline.
  • Develop deep partnerships with sales leaders, internal stakeholders, and customers to translate market insights into actionable marketing plans.
  • Own product lifecycle management, including product launches, market introductions, portfolio roadmaps, and phase-out strategies.
  • Analyze performance, competitive dynamics, and brand health to inform forecasting, inventory planning, pricing, and new product or M&A opportunities.
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