Manager, Design & Creative

Brightline Trains • Miami, FL

19h • Onsite

About The Position

As the Manager, Design & Creative you will lead the execution of Brightline’s visual identity across all touchpoints. This is a hands-on design role first and foremost, responsible for producing high-quality creative while also supporting and guiding design direction within the team. Reporting to the Senior Director, Brand Management & Creative Development, this role helps uphold design excellence across the brand while contributing to broader marketing and business objectives.
The scope of work is broad and execution-focused, spanning promotional campaigns, e-commerce, digital signage and wayfinding, email marketing, pitch decks, social media, print advertising, menus, event invitations, digital experiences, and web and mobile ad creative. This role works closely with cross-functional partners to ensure all deliverables are visually strong, on-brand, and thoughtfully designed to support strategic goals and measurable results.
We are looking for a highly skilled designer with 8+ years of experience and a strong conceptual mindset, where the majority of your time will be spent actively designing and producing work—not just directing it. You have a natural curiosity and actively seek inspiration from a wide range of sources, always pushing yourself to explore new ideas and approaches. Your passion for design shows up in the work—creating thoughtful, impactful visuals that connect with audiences.
You view design as a craft and are committed to continually honing your skills, embracing challenges, and pushing creative boundaries. You value collaboration, welcome feedback, and bring a positive, team-first attitude to every project.
You’re also a people leader, responsible for mentoring and guiding a Multimedia & Motion Graphics Designer. You partner closely with the Content & Copy team to ideate, develop, and launch integrated campaigns and initiatives.
You love working for brands you believe in, where the work feels purposeful and meaningful. If this sounds like you, this could be a great fit.

Requirements

• 8+ years of well-rounded graphic design experience at a high-volume creative or ad agency, graphic design firm or in-house corporate creative department – motion graphics and wayfinding experience a plus.
• 2-3 years of experience leading others.
• Must have a portfolio of relevant design work from a variety of digital, print and out-of-home creative for consideration.
• Experienced in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Team-first mentality; resourceful, motivated, proactive, and eager to contribute to the overall success of the team.
• Fundamental understanding of design, creative workflows, typography, layout, and brand identity principles.
• Meticulous and goal-oriented with a keen eye for the smallest details.
• Strong sense of communication and relationship-building with cross-functional teams.
• Strong comprehension of the print production process helpful.
• Proficient in Microsoft Office (PowerPoint, Word, Excel).
• Ability to work onsite in our corporate headquarters in Downtown Miami at least 4 days a week with occasional travel to our stations across Florida required.

Responsibilities

• Design and produce brand, co-branded, and partner creative assets across a wide range of channels, including digital, social, web, out-of-home, print, and environmental applications.
• Ensure creative consistency and adherence to brand standards across all deliverables.
• Partner with production teams and external vendors to deliver production-ready assets, managing the process from quoting and file preparation through proofing and final delivery.
• Maintain a high bar for craft, accuracy, and execution, ensuring all work meets quality, performance, and timeline expectations.
• Participate in projects across all phases of the creative process, including strategic planning, brainstorming, concept development, execution, and final delivery.
• Collaborate closely with the in-house Brand & Creative team, Marketing partners, business stakeholders, and external vendors to align creative solutions with business objectives.
• Lead and contribute to creative ideation, translating strategic goals into compelling visual concepts.
• Pitch and present creative concepts to cross-functional teams, clearly articulating design rationale, creative intent, and problem-solving approaches.

Benefits

• Brightline is pleased to offer a competitive compensation and benefits package, and the opportunity to make a difference while making history as the only privately funded rapid rail service in the country.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed