Manager, Communications – Social Media

Mayo Clinic • Rochester, MN

5h

About The Position

The Social Media Manager oversees the execution of Mayo Clinic’s enterprise social media strategy and manages the day-to-day operations of the social media team. This role ensures consistent and coordinated, high-performing delivery aligned with enterprise priorities, audience needs, and modern platform best practices.

Working with defined strategic direction, the Social Media Manager translates strategy into execution, and optimizes content for algorithm-driven distribution, audience alignment and platform best practices, while strengthening cross-functional planning to drive cohesive storytelling, tiered channel delivery and reduce duplication.

The role uses data and performance insights to guide decisions, improve results, and strengthen brand reputation in support of enterprise communication goals.

Responsibilities

• Execute enterprise social media strategy
• Lead the enterprise social media team, managing day-to-day operations and performance.
• Oversee publishing workflows, calendar management and operational coordination
• Ensure adherence to established social media governance, standards, training and internal resources to ensure consistent enterprise alignment and best practices
• Optimize content for platform algorithms and audience alignment
• Apply data, personas and benchmarks to guide channel decisions
• Monitor performance and recommend continuous improvements
• Strengthen cross-team coordination to ensure integrated storytelling
• Support modernization of content delivery processes

Benefits

• Medical: Multiple plan options.
• Dental: Delta Dental or reimbursement account for flexible coverage.
• Vision: Affordable plan with national network.
• Pre-Tax Savings: HSA and FSAs for eligible expenses.
• Retirement: Competitive retirement package to secure your future.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed