Manager, Comedy Series Marketing

NetflixLos Angeles, CA
16d

About The Position

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next. THE OPPORTUNITY It’s an exciting time to join Netflix as we continue shaping the future of global entertainment. With over 330+million streaming members in over 190 countries, our approach to marketing is to build innovative, culturally relevant, creatively excellent campaigns that pierce the zeitgeist and drive conversation. THE ROLE The Netflix Series Marketing team seeks a Creative Marketing Manager under Team Comedy to lead the day-to-day development and execution of 360 marketing campaigns for some of Netflix’s most exciting scripted comedy series. The ideal candidate is highly collaborative with a strategic mindset, strong creative point-of-view, and of course, a great sense of humor.

Requirements

  • You have a minimum of 6+ years of experience in an entertainment marketing/social department at a network, studio, agency or brand.
  • You have built world-class, culturally relevant, conversation-driving creative.
  • You thrive in a fast-paced environment.
  • You have exceptional project management and organizational skills - overseeing budgets, timelines and socialization of next steps (internally and externally).
  • You are a proactive self-starter, who is resourceful and solution-oriented. You demonstrate strong judgment and decision making skills.
  • You can conceptualize and articulate creative strategy and big ideas that people will rally around, telling a strategic, compelling and cohesive story across all platforms.
  • You have led 360 campaigns, from strategy development to tactical execution (i.e. AV/trailers, digital/social, print/out-of-home and more).
  • You have experience concepting and creative directing marketing photo and A/V shoots.
  • You are a cross-functional team player who is able to engage, listen and collaborate with internal departments.
  • You can effectively communicate to senior executives, showrunners, producers, talent and talent representatives.
  • You strive to innovate, try new technologies and disrupt marketing norms in your work.
  • You are passionate and curious about all aspects of the entertainment business, beyond your daily scope and a particular interest in the comedy genre.

Responsibilities

  • Build 360 creative marketing campaigns for the Netflix Comedy slate, focused on scripted series, stand-up comedy specials and Adult Animation, as well as being able to flex into brand initiatives (i.e. Netflix is a Joke Fest) — from strategy development to tactical execution of print, trailers, digital/social, and more.
  • Craft world-class, culturally relevant, conversation-driving strategy and creative
  • Act as a liaison to internal cross-functional teams at every step of the campaign, from early strategy through campaign completion.
  • Communicate and collaborate directly with talent, showrunners, executive producers, talent representatives and external studios.
  • Be the main point of contact with agencies - brief, hire, manage and give feedback to create the best campaigns.
  • Collaborate with our international regions to extend your campaign strategy/creative around the world and maximize its impact when needed.
  • Lead on-set capture of custom creative assets via Marketing Shoots.
  • Manage creative budgets and negotiate scope agreements with external partners
  • Project Management & Organization - assuring proper socialization of key beats and campaign assets (both internally and externally) occurs and deadlines are met comfortably.

Benefits

  • Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits.
  • We also offer paid leave of absence programs.
  • Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
  • Full-time salaried employees are immediately entitled to flexible time off.
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