Position Summary: The Channel Manager leads the development of channel-specific business in partnership with key stakeholders. Is responsible for communicating supplier business plans to the sales team. Masters and supports the 5 Core Competencies: business planning, performance evaluation, product and inventory management, pricing and revenue management, demand planning/ forecasting/ budgeting. Responsible for embracing and developing behaviors consistent with BBG’s Trade Development mission. Must always adhere to the established business rules. Must embrace and support BBG’s Reliability Model. Serves as the local market expert on customers, brands, key sales drivers, trends and market dynamics. Job Description: Job Responsibilities: Collaborate and develop channel-specific business plan in collaboration with sales leads and other key stakeholders. Deliver and communicate channel business plan to sales leaders including all sales tools, initiatives, priorities, and objectives. Monthly/quarterly execution priorities, goals, and tracking against initiatives in accordance with agreed upon strategic objectives. Business plan to include: Distribution plans: pods, accounts sold, volume, etc. Activities/elements, incentives, goals, sell sheets, pricing, innovation, discontinued, allocation, and substitution. Develops creative selling opportunities using Focus Marketing. Manage POS needs both local and suppler offerings. Leads monthly General Sales Meeting for assigned channel. Oversees, measures, and evaluates key channel specific programs to include all KPIs. Other duties, as assigned by the jobholder’s supervisor, may also be required.
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Job Type
Full-time
Career Level
Manager