Loyalty Program Specialist

VersantOrlando, FL
2dHybrid

About The Position

The Loyalty Programs Specialist supports the day-to-day operations, performance monitoring, and continuous improvement of the GolfPass and Fandango FanRewards loyalty programs. This role emphasizes data reporting, trend analysis, insights development, and operational troubleshooting to enhance member engagement and overall program value. The ideal candidate is analytical, detail-oriented, and skilled at communicating data-driven insights to cross-functional partners while working closely with product and engineering teams when issues arise.

Requirements

  • 3+ years of experience in loyalty, customer retention, CRM, lifecycle marketing, analytics, and/or a related operations role.
  • Strong analytical skills with the ability to interpret data, identify trends, and communicate insights clearly.
  • Proficiency in Excel and basic SQL for querying, validating, and analyzing datasets.
  • Demonstrated ability to troubleshoot product or data issues in partnership with engineering or technical teams.
  • Exceptional attention to detail and commitment to accuracy.
  • Strong written and verbal communication skills, including experience presenting insights to cross-functional teams or leadership.
  • Ability to excel in a fast-paced environment and manage multiple priorities simultaneously.
  • Self-starter with a strong sense of ownership, professionalism, and continuous improvement

Responsibilities

  • Loyalty Program Performance, Reporting & Insights Build, maintain, and enhance recurring loyalty dashboards and reporting to monitor program KPIs, member activity, and campaign performance.
  • Analyze behavioral, transactional, and engagement trends to provide actionable insights and identify opportunities to improve loyalty program effectiveness.
  • Summarize and present findings to stakeholders in Marketing, Product, Analytics, CRM, and Leadership to support strategic decision-making.
  • Identify anomalies, trends, or performance shifts and proactively communicate insights, risks, and recommended actions.
  • Operational Execution & Troubleshooting Partner with Product, Technology, and Engineering teams to identify, diagnose, and resolve loyalty-related system or data issues.
  • Conduct root-cause analyses on loyalty point discrepancies, reward fulfillment challenges, or unusual member behaviors.
  • Support operational readiness by validating loyalty-related features, workflows, and configurations prior to launch.
  • Ensure data accuracy by validating input sources, performing QA checks, and confirming correct behavior of loyalty rules and logic.
  • Cross-Functional Collaboration Work closely with Marketing, Product, Analytics, CRM, MemberCare, Legal, and Revenue teams to ensure loyalty is seamlessly integrated into the customer experience.
  • Collaborate with Member Care to maintain up-to-date knowledge of loyalty campaigns, member policies, and expected customer impacts.
  • Represent the team in cross-functional discussions, initiatives, and ad hoc project meetings.
  • Project & Stakeholder Management Support the Director of Loyalty Programs in delivering ongoing performance tracking and communicating program updates to stakeholders.
  • Define project requirements, timelines, and success metrics for loyalty-related initiatives.
  • Track deliverables and ensure deadlines are met by coordinating with internal teams and maintaining consistent follow-up.
  • Develop clear documentation, status updates, and post-launch recaps for loyalty enhancements and operational improvements.

Benefits

  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
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