Local Marketing Coordinator

Location3 Media

20d•$55,000 - $60,000•Remote

About The Position

The Local Marketing Coordinator supports Local Marketing Managers by providing day‑to‑day assistance, education, and follow‑up support to franchisees and local business owners using LOCALACT. This role focuses on helping local business owners understand their marketing performance, complete required actions, and navigate the LOCALACT platform with confidence. Local Marketing Coordinators do not own accounts or strategy. They operate as a support layer to Managers by reinforcing recommendations, handling overflow conversations, supporting onboarding and education, and ensuring questions and issues are documented and routed appropriately. This is a phone‑intensive role with variable call volume based on Manager capacity and business needs.

Requirements

1-3 years of experience in customer support, client services, marketing support, or a related role.
Comfort explaining basic performance data and marketing concepts in clear, simple language.
Functional understanding of local marketing and digital performance metrics.
Strong listening skills and attention to detail.
Ability to follow direction, reinforce recommendations, and stay within defined role boundaries.
Comfort working in a phone heavy, fast paced environment with changing priorities.
Strong documentation habits and reliability in follow through.
Professional, calm communication style.

Responsibilities

Support Local Marketing Managers by assisting franchisees with LOCALACT questions, follow ups, and education.
Participate in scheduled calls and outreach focused on explaining performance results and next steps already defined by the Manager.
Help franchisees understand LOCALACT dashboards, reports, and basic paid and organic performance metrics.
Reinforce campaign updates, recommendations, and action items provided by the Local Marketing Manager.
Support onboarding, enrollment, walkthroughs, and ongoing platform education for LOCALACT users.
Answer common questions related to performance data, reports, budgets, and platform functionality.
Monitor conversations for confusion, friction, or unresolved issues and flag them for the Manager.
Escalate complex, sensitive, or high-risk situations to the Local Marketing Manager or Client Services Manager.
Create, update, and manage Zendesk tickets related to advisor interactions and follow ups.
Document conversations, questions, and outcomes to ensure continuity across teams.
Provide overflow call coverage when Local Marketing Managers reach capacity.
Follow established playbooks, processes, and service standards to ensure consistent support.
Contribute feedback to improve advisor resources, FAQs, and training materials.