Lifecycle Marketing Manager
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About The Position
GoodRx is America's healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health information and discounts for their healthcare - and we've helped people save $60 billion since 2011. We provide prescription discounts that are accepted at more than 70,000 pharmacies in the U.S., as well as telehealth services including doctor visits and lab tests. Our services have been positively reviewed by Good Morning America, The New York Times, NBC News, AARP, and many others. We are in search of a Lifecycle Marketing Manager to join our team. As a Lifecycle Marketing Manager focused on subscriptions on the CRM team, you will play a vital role in implementing, measuring, and iterating subscription lifecycle journeys to build personalized relationships with customers throughout their subscription experience with GoodRx. You'll focus specifically on subscription acquisition, onboarding, renewal, and retention strategies to maximize subscriber lifetime value while developing nuanced audience segments based on health conditions and treatment journeys. In this role, you'll collaborate closely with product stakeholders to ensure a seamless subscription experience. This is a hands-on role; you will have the opportunity to drive highly impactful and visible results that will meaningfully impact our subscription revenue and customer satisfaction.
