Lead, Pricing and Inclusive Access Strategy

Pearson

16h•$155,000 - $220,000

About The Position

Pearson is a global leader in education, learning, and assessment, headquartered in London . The company focuses on delivering high‑quality educational products and services across assessment & qualifications, higher education, English language learning, virtual learning, and workforce skills, operating at the forefront of digital education and personalized learning experiences. With a sharpened strategic focus on assessment, digital learning innovation, and AI‑driven solutions, Pearson continues to expand its global impact. Its portfolio spans textbooks, online courses, certifications, and enterprise learning tools designed to help learners and organizations upskill and succeed Role Purpose: Lead Pearson’s strategy to expand Inclusive Access (IA) adoption across higher education institutions, ensuring reach, scale, and profitability. This role will connect national pricing strategy, go-to-market execution, and value articulation for 2-year and 4-year schools, considering regional market dynamics and discipline-specific needs. The Lead will collaborate across Strategy, Portfolio, Finance, Sales, Marketing, and Operations to deliver sustainable growth and equitable access for learners.

Requirements

8+ years in higher education, edtech, or publishing with experience in go-to-market strategy, pricing, or portfolio management.
Proven ability to lead cross-functional initiatives and deliver measurable growth.
Strong analytical skills with experience in financial modeling and market segmentation.
Excellent communication and influencing skills to engage internal and external stakeholders.
Deep understanding of higher education ecosystems, including community colleges and regional/state systems.

Responsibilities

Define and execute a multi-year roadmap for national pricing and IA growth aligned with Pearson’s strategic priorities and financial targets.
Develop regional and discipline-specific strategies to maximize IA penetration in community colleges and universities.
Establish frameworks for value differentiation between 2-year and 4-year institutions, incorporating faculty choice drivers and student affordability.
Partner with Finance, Portfolio Management, Marketing, Sales and Strategy teams to design models that balance affordability with profitability, and stronger long-term retention.
Lead competitive positioning and discounting strategies to win adoptions against OER and major competitors.
Heavy consult with sales enablement for IA, ensuring reps have clear messaging, tools, and incentives.
Analyze adoption trends, enrollment data, and institutional buying behaviors to identify high-potential segments.
Drive regional prioritization and resource allocation based on market opportunity and Pearson’s growth drivers.
Collaborate with Finance on forecasting and ROI modeling for IA initiatives.
Define KPIs for IA growth, including penetration rates, revenue impact, and cost-to-serve improvements.
Report progress to senior leadership and adjust strategies based on performance data and market feedback.