Lead Commercialization
About The Position
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered. Overall Purpose: The Commercialization Lead is responsible for driving the end-to-end commercialization lifecycle for AT&T Business products and services. This role focuses on accelerating revenue growth and expanding market share through the implementation of innovative go-to-market strategies and data-driven optimization across all business units and sales channels. The successful candidate will serve as a strategic driver, ensuring that AT&T’s offerings achieve maximum market impact and sustained growth across the AT&T Business Advanced Connectivity product portfolio.
Requirements
- Bachelor’s degree (BS/BA) desired.
- 5+ years of related experience.
- Certification is required in some areas.
Responsibilities
- Implement go-to-market strategies: Translate established strategies into actionable plans by leveraging market analysis to identify target segments, refine competitive positioning, and support revenue growth for new and existing offerings.
- Performance and Strategy: Continuously monitor and optimize product and channel performance. Use data analytics, market trends, and competitive intelligence to inform strategic adjustments and improve outcomes.
- Program and Project Management: Coordinate teams and external partners to ensure timely, on budget launches of commercialization initiatives and strategic programs.
- Stakeholder engagement: Serve as a liaison to align business units and deliver insights and recommendations to senior leadership.
- Growth Support: Drive initiatives such as emerging market identification, incentive development, and distribution strategy coordination to expand market reach and optimize channels.
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: 8critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
