KOL Director, Interventional Cardiology

GE HealthCare

15d • $164,000 - $246,000

About The Position

Define and execute the collaboration strategy with the key opinion leaders. Design and define a strategy focused on clinical results for the new product introduction programs (NPI) and the whole sub-segment portfolio, in accordance with the marketing plan and NCA of the Interventional modalities.

Requirements

• Relevant scientific or medical degree, or hospital registrations
• Highly qualified in clinical applications in the field of imaging (Interventional preferably)
• At least 10 years of experience in the medical sector, sales or marketing experience desired
• Customer relationship experience
• Experience in communication of scientific data (conferences, posters, documents)
• Job based in the US
• Fluent English (oral and written)

Nice To Haves

• Doctorate or Masters degree in a relevant scientific or medical discipline
• Communication and presentation skills
• Teaching skills: present complex information or techniques in a clear and understandable manner, give a professional image Leadership skills to engage and drive cross-functional teams and projects
• Marketing skills
• Strong ability to influence
• Creative, flexible and structured spirit
• Team collaboration
• Team management

Responsibilities

• Develop and manage collaborative relationships with reference sites and KOLs in Region.
• Target the KOLs for short-mid-long term and implement a KOL development plan.
• Assist the sales teams for product roadmap presentations and strategic customer engagement.
• Act as an interface between the Global Product and Region teams to enable effective VOC for product innovation and development.
• Prepare with Global product and Region teams the activation of new products at pilot sites and be the Ambassador for the NPIs.
• Coordinate with MKG and ICC team for the generation of clinical evidences and the creation of sales tools.
• Design and define a training plan for the ICC team and clinical application specialists, in close collaboration with the training team.
• Elevate the clinical expertise of ICC and Sales teams building effective tools and tailored content.
• Establish and maintain close relationships with and collaborate with KOL users to build a network of important clients and thought leaders, developing them as strong advocates for GEHC
• Lead KOL targeting strategy, KOL engagement and development plan
• Lead KOL management in US, ensuring timely execution of consultant contracts
• Build & Engage speakers to increase clinical excellence visibility at national congress & customer events (symposium/webinar/workshop)
• Penetrate Academics in US - Build Activate KOL collaboration with global & Region teams
• Lead development of show sites in USCAN
• Lead NPI advanced applications adoption in USCAN
• Contribute to the creation of an GEHC user community
• Organize and participate in regional clinical user advisory committee meetings
• Define and execute strategic clinical activation plan for region NPI activation, leading clinical evidence generation from USCAN sites/customers
• Support identification & deployment of M3 pilot sites to accelerate NPI activation
• Communicate to the Global Clinical teams customer feedback and assessments for new product introductions (NPI)
• Work with Marketing to generate customer testimonials and sales tools articulating differentiated benefits for NPIs, leveraging clinical partnerships.
• Understand, train and communicate within the organization key clinical evidences for the segment
• Work as one team with Marketing and ICC team to deliver on critical enablers to success (show sites, sales tools etc.)
• Develop competitive clinical intelligence in order to support the sales force by providing them with sales arguments and advantages that can reinforce the value of products with customers
• Provide & elevate clinical expertise in IGS org
• Support strategic projects or big deals with roadmap presentations and customer visits to Buc
• Elevate expertise within USCAN ICC organization by leading regular trainings and coaching to expand KOL advocacy.
• Train and support clinical & Sales teams in USCAN to sell & deliver the full clinical value of our solutions
• Support the commercial or service teams in case of clinical customer satisfaction opportunities
• Collaborate with care pathway teams to elevate GEHC brand
• Consolidate, analyze and summarize new procedure trends and clinical needs in USCAN market to drive Innovation with Global team
• Communicate and familiarize market trends, the impact of regulations and the influence of competition as part of region inputs into WWPP
• Communicate data during medical congresses, seminars organized for customers and internal trainings, in collaboration with the global team
• Support global clinical teams for VOC activities (MAB, customer feedback on prototypes etc.)
• Participate in future product testing and feedback sessions

Benefits

• GE HealthCare offers a competitive benefits package, including not but limited to medical, dental, vision, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, and tuition reimbursement.
• GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed