Key Account Performance Manager, Home Services Specialist

Townsquare Ignite•Dallas, TX

26d•Remote

About The Position

The Performance Specialist for Townsquare Ignite’s Home Services Team is a client-facing role focused on retention, growth, and strategic support. You will serve as the main point of contact for vertical-specific advertiser accounts and drive outcomes by ensuring campaigns are strategically planned, managed, and optimized by internal teams. Vertical experience (home services: HVAC, plumbing, roofing, etc.) is critical to understanding client pain points, seasonality, and customer behavior. While this role does not directly manage campaigns inside platforms, it serves as the quarterback — partnering with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists to ensure proper setup, launch, and optimization. Understanding the capabilities of each digital medium is a crucial pre-requist to this role. Success in this role is measured by client satisfaction, platform performance, retention, new account growth, and revenue expansion.

Requirements

Experience supporting digital media or strategic accounts; familiar with paid search, paid social, programmatic, or multi-channel campaigns
Ability to interpret performance data and translate findings into actionable insights
Strong relationship-building and communication skills
Highly organized, with the ability to manage multiple accounts simultaneously
A proactive mindset with enthusiasm for helping clients grow

Nice To Haves

Home Services category experience strongly preferred (HVAC, plumbing, roofing, electrical, etc.)
Agency or client-facing experience is preferred

Responsibilities

Serve as the primary post-sale client-facing contact, responsible for building strong relationships to drive retention and satisfaction.
Lead the strategic direction of client campaigns with a focus on business outcomes and revenue growth.
Facilitate clear communication between clients and internal teams to maintain alignment on goals, deliverables, and timelines.
Identify upsell opportunities to deliver added value and encourage incremental investment.
Conduct regular performance reviews, providing insights and recommendations tied to business goals and KPIs.
Act consistently in the best interest of the business and uphold high professional and ethical standards.
Coordinate with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists to ensure proper setup and launch.
Support strategy formation to align with business objectives and market context.
Ensure internal teams understand client objectives, audience, and KPI targets.
Monitor high-level campaign performance to ensure KPIs are met and ROI goals achieved.
Provide proactive insights and data-backed recommendations to clients on a routine basis.
Communicate optimizations, status updates, and next-step priorities directly with clients.
Help preserve client goodwill and long-term relationship value.
Maintain a minimum $3,000,000 book of business
Conduct monthly reporting calls and share reports with all clients
Maintain 95% month-over-month client retention
Onboard at least one (1) new client per month