Key Account Director, TN

Verdesian BrandSomerville, TN
1dRemote

About The Position

Verdesian is seeking an individual to fill our remote Key Account Director (KAD) , in TN and Parts of Southeast role. The KAD is responsible for identifying, shaping and delivering enterprise-level growth opportunities across Verdesian’s most strategic, multi-location retail partners. This role exists to drive incremental, step-change growth that extends beyond traditional territory selling and day-to-day account management. The KAD owns enterprise strategy, Joint Business Planning (JBP) and long-range growth initiatives for assigned accounts, serving as the primary relationship owner with senior, corporate and regional decision-makers. The role is accountable for translating Verdesian’s portfolio, innovation pipeline and commercial capabilities into scalable, multi-location growth programs. While the KAD does not manage routine local selling activities, they are accountable for ensuring that enterprise strategies are clearly prioritized, communicated and executed through close partnership with Regional VPs (RVPs), Account Managers (AMs) and Associate Account Managers (AAMs). This role is strategic in scope, enterprise-oriented in mindset and growth-driven by design, bridging executive-level customer engagement with disciplined field execution.

Requirements

  • Strong belief in and commitment to Nutrient Use Efficiency (NUE) and agronomic value selling.
  • Minimum 8–10 years of progressive sales experience in the agriculture industry.
  • Demonstrated success managing large, complex, multi-location retail or distribution accounts.
  • Proven experience leading enterprise-level JBPs, strategic planning, and executive engagement.
  • Strong communication, presentation, and negotiation skills.

Nice To Haves

  • Experience selling biologicals, micronutrients, fertilizer enhancers, or differentiated ag technologies.
  • Experience navigating centralized retail decision structures (co-ops, regional chains, national accounts).
  • Bachelor’s degree in Agriculture, Business, or related field.

Responsibilities

  • Key Account Growth Ownership Own and deliver incremental, enterprise-level revenue growth across assigned strategic retail accounts.
  • Identify and lead net-new growth initiatives, including: Portfolio expansion and new product adoption Multi-location distribution gains Enterprise programs that unlock scale beyond local execution Translate customer enterprise strategies into multi-year growth roadmaps aligned with Verdesian’s commercial objectives.
  • Key Account Leadership Serve as the primary relationship owner with corporate, regional and executive-level customer stakeholders.
  • Lead Joint Business Planning (JBPs), annual operating plans and long-range growth strategies tied to measurable outcomes.
  • Position Verdesian as a strategic partner, not a vendor, by aligning solutions to customer priorities at the enterprise level.
  • Growth & Commercial Execution Drive revenue growth, distribution expansion and portfolio penetration across assigned strategic accounts.
  • Identify white-space opportunities, enterprise-level velocity gaps and cross-location growth opportunities.
  • Partner with RVPs to align account strategies to regional and national sales objectives.
  • Support pricing strategy, program design and promotional alignment for enterprise accounts.
  • Cross-Functional & Field Alignment Collaborate closely with Associate Account Managers and Account Managers to ensure: In-market execution of enterprise programs Local alignment with corporate commitments Clear communication of priorities and initiatives Partner with Marketing, Product Management, Supply Chain and R&D to ensure customer needs are reflected in: Product development Program design Forecasting and supply planning
  • Forecasting & Reporting Own enterprise-level forecasting and demand planning for assigned enterprise accounts.
  • Maintain accurate CRM updates, account plans and pipeline visibility.
  • Provide executive-level insights on customer performance, risks and growth opportunities.
  • Customer Advocacy & Thought Leadership Act as a strategic advisor and trusted partner to enterprise customers.
  • Represent Verdesian at executive meetings, industry evens and strategic customer forums.
  • Provide market intelligence and competitive insights to internal stakeholders.
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