Jr. Digital Media Public Relations Specialist

webfx.com•Harrisburg, PA

13h•$45,000 - $47,500•Onsite

About The Position

The Jr. Digital Media Public Relations Specialist is a relationship-driven digital marketer who builds authority, visibility, and trust for brands across the internet through earned media, strategic publisher partnerships, and high-impact content ideation. This role sits at the center of modern PR, SEO, and AI Search visibility. You will cultivate long-term relationships with editors and publishers, pitch compelling story ideas, and orchestrate content placements that drive real business outcomes—brand authority, search trust, AI citations, traffic, and leads. Rather than writing all content yourself, you operate as a strategist, tastemaker, and editor-in-chief–style leader —developing story angles, headlines, and media narratives, then collaborating with writers and internal teams to bring those visions to life

Requirements

A Bachelor's Degree: All majors welcome!
GPA: 3.4 or above (Upcoming grads are encouraged to apply - we interview and hire up to a year in advance!)
Relationship building and professional networking
Persuasive communication and pitching
Brand positioning and reputation management
Content strategy, ideation, and editorial direction
Digital PR, earned media, and authority building
Familiarity SEO, backlinks, and search trust signals
Deep curiosity about media trends, internet culture, and publishing ecosystems
Ability to see the “big picture” while managing many moving parts

Responsibilities

Build & Manage Publisher Relationships
Drive Earned Media & AI Search Visibility
Content Strategy, Ideation & Tastemaking
Brand & Reputation Building
Owned Media Network Leadership
Client Impact & Strategy

Benefits

Opportunities to Learn and Train With Our Team!
Our “Bootcamp” training program will be provided for new FXers to learn, grow and develop both in and out of the office in the specific hard skills necessary to be successful in their position
World-class on-the-job training from the experts (think Sr. Digital Media team, not the HR team) as well as opportunities for ongoing personal learning and development
On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns.
A Place to Grow Your Career
WebFX grew 250%+ over the past 3 years, and we promote almost exclusively internally. Merit-based promotional opportunities are abundant for new FXers who meet or exceed position performance metrics.
In-Person Experience Alongside Our Team of Industry Experts
This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
Potential promotional path for Digital Media Public Relations Specialist: Content Marketing Specialist Content Marketing Analyst Digital Publishing Consultant Lead Digital Publishing Consultant Sr. Digital Content Consultant
Profit Sharing 💰
On-site cappuccino machine, Little Amps Coffee Bar (with a barista!) & Tea Bar ☕
Enjoy surprise catered breakfasts, lunches, mid-day snacks, and more!
On-site Yoga sessions
On-site Fitness Center 🏋️‍♀️
150% Company Match Of Personal Charity Donations
Our #FXBuilds program is set to positively impact 10,000 people around the world by 2024 - and every individual FXer’s work directly contributes! 🌍
Supplemental Insurance
100% Company Match 401K (up to 4%) 💰
Generous Paid Time Off 🏖
Employee Wellness Program, including a free FitBit and fitness challenges 👟
FXLearns Library with hundreds of personal and professional growth books with incentive program to boot 📚
Humanitarian Trips ✈️
Health/Vision/Dental Coverage
New Parent Support 👶🏿👶
Casual Dress Code
Home Buyer Program 🏡
Personal Desk Fund 💰
Green Commute Benefits
Pawternity Leave 🐱
Merit-based promotions (we promote from within, you will move up and grow here!)
The opportunity to be part of a passionate, driven team where we pride ourselves on delivering high-quality work that makes a real-world impact for our clients