Ford Internet Sales Manager
About The Position
At Gerald Jones Ford, we don’t just sell vehicles—we build relationships and create long-term customers. Our online presence is a critical driver of showroom traffic and sales performance, and we are looking for a results-driven Internet Sales Manager to lead and grow our digital pipeline. The Internet Sales Manager is responsible for driving inbound lead conversion, managing digital customer interactions, and maximizing appointment show rates and sales performance. This role will oversee internet leads from initial inquiry to showroom visit, ensuring fast response times, consistent follow-up, and a high level of customer engagement. This is a high-impact, revenue-focused role with direct influence on dealership growth.
Requirements
- Proven experience in automotive internet sales or sales management
- Strong understanding of CRM systems and lead management processes
- Demonstrated ability to convert leads into appointments and sales
- Excellent communication, leadership, and organizational skills
- High level of accountability and performance-driven mindset
- Ability to train, coach, and motivate a team
Nice To Haves
- A leader who is obsessed with speed, follow-up, and results
- Someone who understands that internet leads are opportunities, not just inquiries
- A data-driven thinker who can track performance and improve outcomes
- A hands-on manager willing to jump in and close deals when needed
Responsibilities
- Manage all incoming internet leads (website, third-party, social media, and chat)
- Ensure rapid response times (calls, texts, emails) to maximize engagement
- Set, confirm, and track customer appointments with a focus on show rate and sold rate
- Lead, train, and hold the internet team accountable to performance metrics
- Develop and execute follow-up processes to increase lead conversion
- Work closely with the sales team to ensure a smooth handoff and customer experience
- Monitor CRM activity to ensure consistent and effective communication
- Analyze performance data (lead sources, closing ratios, appointment metrics) and adjust strategy accordingly
- Drive continuous improvement in processes, scripts, and customer engagement
Benefits
- Competitive base salary + performance-based bonuses tied to lead conversion and sales
- High-volume lead flow with strong earning potential
- Opportunities for advancement within the dealership
- Supportive, growth-focused team environment
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
11-50 employees
