Automotive Internet Leads Coordinator

Spangler Subaru • Johnstown, PA

3d • Onsite

About The Position

Spangler Subaru is seeking a friendly, professional, and customer-focused Internet Leads Coordinator to serve as the first point of contact for online customers. This role is responsible for responding to internet inquiries, providing accurate information, and creating a positive, low-pressure experience that reflects Subaru’s commitment to trust, transparency, and customer satisfaction. The Internet Leads Coordinator plays a key role in building relationships and ensuring customers feel supported from their first interaction.

Requirements

• High school diploma or equivalent required
• Previous experience in customer service, hospitality, call center, or automotive dealership preferred
• Strong verbal and written communication skills with a friendly, professional tone
• Comfortable handling phone calls, emails, and text communications throughout the day
• Strong organizational skills and attention to detail
• Ability to multitask and manage a high volume of inquiries in a fast-paced environment
• Basic computer skills and experience with CRM systems preferred
• Positive attitude, reliability, and strong work ethic

Nice To Haves

• Passion for delivering excellent customer experiences
• Familiarity with automotive terminology or willingness to learn
• Team-oriented mindset with a customer-first approach
• Ability to remain calm, empathetic, and professional in all situations

Responsibilities

• Promptly respond to all inbound internet leads from the dealership website, third-party automotive sites, email, text, chat, and phone
• Provide courteous, knowledgeable, and helpful responses to customer inquiries about vehicles, pricing, availability, financing, and dealership services
• Build rapport with customers and understand their needs without high-pressure sales tactics
• Schedule showroom visits, test drives, and appointments for the sales team
• Maintain consistent follow-up with customers to ensure questions are answered and next steps are clear
• Accurately document all customer interactions, notes, and appointment details in the CRM
• Coordinate closely with sales, finance, and management teams to ensure smooth customer handoff
• Uphold Spangler Subaru’s customer service standards and brand values in every interaction
• Assist with handling online reviews, customer feedback, and basic post-visit follow-up as needed

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED