Intern - Marketing, Professional Bull Riders

TKO

25d•Onsite

About The Position

Who We Are: PBR is the world’s premier bull riding organization. More than 1,000 bull riders compete in more than 200 events annually across the televised PBR Unleash The Beast tour (UTB), which features the top bull riders in the world; the PBR Pendleton Whisky Velocity Tour (PWVT); the PBR Touring Pro Division (TPD); and the PBR’s international circuits in Australia, Brazil, and Canada. In 2022, PBR launched the nationally televised PBR Teams league—eight teams of the world’s best bull riders competing for a new championship expanding to 10 teams in 2024—as well as the PBR Challenger Series with more than 60 annual events nationwide. The organization’s digital assets include PBR RidePass on Pluto TV, which is home to Western sports. PBR is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. For more information, visit PBR.com, or follow on Facebook at Facebook.com/PBR, X at X.com/PBR, and YouTube at YouTube.com/PBR. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality. Department The Marketing team plays a key role in shaping and promoting PBR’s brand across all platforms and audiences. The team is responsible for developing and executing strategies that build brand awareness, engage fans, and support business growth. Marketing works closely with teams across the organization, including Sales, Corporate Partnerships, Live Events, PR, and Digital, to ensure PBR’s brand is consistently represented and aligned with the company’s goals. Through storytelling, campaigns, and event promotion, the team helps connect PBR’s vision and future growth to both consumer and industry audiences. Program Details We offer internship opportunities across IMG, On Location, Professional Bull Riders (PBR), TKO Corporate, UFC, and WWE. Locations include New York City, Atlanta, Austin, Raleigh, Dallas, Fort Worth, Las Vegas, and Stamford, CT. All internships are in the office and in-person, unless otherwise noted. In addition to hands-on experience and exposure to the global sports and entertainment industry, interns participate in events such as welcome/farewell sessions, a speaker series featuring company leaders, and career training workshops addressing everything from LinkedIn profile enhancement to resume building, interviewing skills, and networking. Internships are 40 hours per week, Monday through Friday, or standard local working hours in the intern location. Recruitment Process Our process consists of four steps. 1. Tell us your story. In addition to your application and resume, please attach a word document and in 300 words max, share why you’re interested in the role. What are the unique perspectives, abilities, and qualities you would bring to the role? What do you hope to learn? 2. Video Interview with a Recruiter. If selected for the next round, you will be contacted by the recruiting team to schedule a 30-minute video interview. 3. Video Interview with the Hiring Manager. If selected to move forward, you will meet with the hiring manager and potentially 1-2 additional team members. 4. Offer or Decline. If selected for the position, a recruiter will call to extend an offer. If you have not been selected, a recruiter will reach out to let you know. About PBR PBR is the world’s premier bull riding organization. More than 1,000 bull riders compete in more than 200 events annually across the televised PBR Unleash The Beast tour (UTB), which features the top bull riders in the world; the PBR Pendleton Whisky Velocity Tour (PWVT); the PBR Touring Pro Division (TPD); and the PBR’s international circuits in Australia, Brazil, and Canada. In 2022, PBR launched the nationally televised PBR Teams league—eight teams of the world’s best bull riders competing for a new championship expanding to 10 teams in 2024—as well as the PBR Challenger Series with more than 60 annual events nationwide. The organization’s digital assets include PBR RidePass on Pluto TV, which is home to Western sports. PBR is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. For more information, visit PBR.com, or follow on Facebook at Facebook.com/PBR, X at X.com/PBR, and YouTube at YouTube.com/PBR.

Requirements

Interest in Marketing, Event Planning, or related fields.
Working knowledge of Microsoft Office programs: Word, Excel, PowerPoint, and Outlook
Ability to handle confidential information with discretion and professionalism.
Strong team player with the ability to collaborate across functions.
Eager to learn, take initiative, and grow in a fast-paced environment.

Responsibilities

Assist in coordinating marketing efforts nationwide, including support for major PBR tours and events.
Complete detailed research on cities to support promotional activities and event planning.
Help create, prepare, and distribute marketing collateral and materials.
Conduct market research to identify local activities and cross-promotion opportunities.
Support the marketing team in managing event budgets and tracking expenses.
Collaborate across teams to ensure consistent branding and messaging.