Intern - Digital Marketing

TranzonicRichmond Heights, OH

About The Position

The Digital Marketing Intern will support the organization’s product information and digital marketing initiatives. This role will focus on maintaining accurate and standardized product data within the Product Information Management (PIM) system, supporting customer data requests, and assisting with website and SEO optimization efforts. The intern will gain hands-on experience working cross-functionally with marketing and data teams in a fast-paced environment.

Requirements

  • Proficient in Microsoft Excel
  • Strong attention to detail and organizational skills
  • Ability to manage multiple tasks and meet deadlines

Nice To Haves

  • Experience with Product Information Management (PIM) systems
  • Familiarity with Customer Relationship Management (CRM) systems
  • Experience with Adobe tools (Bridge, Photoshop, Acrobat)

Responsibilities

  • Identify and standardize product data fields within the PIM to ensure consistency across platforms
  • Assist in cleaning and organizing product categorization, including filterable attributes
  • Research and populate missing product information (e.g., dimensions) using existing collateral and data sources
  • Support customer data requests by resizing, renaming, and organizing product images
  • Execute customer-specific data requests accurately and in a timely manner
  • Develop SEO-friendly and descriptive product content within the PIM
  • Prepare and manage email marketing lists
  • Add and update product information across various webpages
  • Identify opportunities to enhance website content and assist in building out new content
  • Implement website updates to improve SEO performance using tools such as BrightEdge
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