Intern, Brand Marketing

American Public Media GroupSaint Paul, MN
1d$20Hybrid

About The Position

As the Brand Marketing Intern, you will combine your skills in project management and marketing to enable strategic brand building, marketing activation and partnerships. This is a great opportunity for someone early in their career who has the drive and passion to gain experience and expand their skills in a collaborative environment. You will gain broad exposure to key competencies of marketing while supporting all priority brands and regularly facilitating local, audience-first partnerships and trades. Collaboration extends across functions, involving sales, underwriting, distribution, and creative services. Key Learning Goals: The goal of this internship is to provide immersive learning and real-world experience through impactful projects. Goals include: Gain valuable hands-on experience in the key marketing competencies such as trade and partnership coordination, activation planning, creative briefing and coordination. Be part of a collaborative and supportive team. Contribute to the success of our marketing initiatives.

Requirements

  • Enrolled undergraduate or graduate student, or recent graduates (within the past 18 months).
  • Must be able to work 40 hours per week (Monday – Friday, 9:00 – 5:00pm) for the duration of this internship.
  • Must be able work in the office (St. Paul, MN) at least 2 days per week.
  • Currently pursuing or have earned a degree in Marketing, Communications, Media Studies, or a related field.
  • Enthusiastic interest in podcasts, public media and radio, and/or digital marketing.
  • Strong written and verbal communication skills, with an eye for detail and creativity.
  • Strong digital/computer skills (typing/word processing, email, internet research, etc.).
  • Ability to work both independently and collaboratively in a team-oriented environment.

Nice To Haves

  • Experience with project management software (e.g., Asana, Trello).
  • Strong experience with Outlook and Microsoft Office suite (Excel, Word, etc.).
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.
  • A keen eye for detail and a passion for brand consistency.
  • Ability to work independently and manage multiple projects simultaneously.

Responsibilities

  • Marketing Event Support Planning support (production and creative needs, staff/volunteer coordination, partner and vendor communication, etc.).
  • On-site management (interaction with event attendees and fellow staff/volunteers).
  • Logistics (packing/unpacking, delivering materials, set-up/takedown, spreadsheet management, etc.).
  • Marketing Trade Management Receive, vet and execute marketing trades.
  • Build relationships with key underwriting and brand partners.
  • Manage spreadsheets for assessing marketing trade ROI and value to be used across the enterprise as well as tracking existing and potential trades.
  • Assist with ticket giveaways and deliverable execution.
  • Assist with event activations as needed.
  • Help write promotional scripts.
  • Creative Services Support Serve as point person for creative services requests, managing reviews and feedback with cross functional partners.
  • Develop creative briefs for priority campaigns in partnership with marketing managers.
  • Ensure all assets are reviewed, approved and stored in a timely and effective manner.

Benefits

  • Eligible to accrue sick time off.
  • Eligible for health insurance as required under the ACA.
  • Eligible to participate in the APMG retirement plan.
  • 100% paid for onsite parking or public transportation.
  • Participate in a robust on-boarding experience.
  • Professional development: on-the-job training, workforce readiness training, formal performance review feedback sessions, etc.
  • Participate in brown bag sessions to gain broader perspective of the organization.
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