Integrated Campaigns Manager, AMB

StripeChicago, IL
2d

About The Position

Stripe is hiring an Account‑Based Marketing Lead to build a global multi‑segment, multi‑product ABM Center of Excellence (CoE). Working with internal partners, agencies, and third-party providers, you will craft strategies, tools, data, and playbooks to standardize and scale ABM in support of reaching, engaging, and expanding Stripe’s most critical accounts. The ideal candidate Has a proven history building successful, scaled ABM programs at a global technology company Excels in leading and driving large, complex, global campaigns or programs Has strong analytical skills, with the ability to interpret, analyze, and communicate campaign, tactic, and account performance across marketing and sales KPIs Works with and influences across cross-functional stakeholder groups, including senior sales, marketing, and product leaders Deeply sales-fluent; understands how sellers work and what they need to be successful Has a proven track record developing global campaigns and delivering campaign playbooks for international localisation and execution Leads with AI to improve efficiency, insights, and impact Sees around corners; anticipates and unblocks challenges, stays ahead of market/audience trends, and anticipates regional/country needs and nuance Is agile, iterative, and comfortable building through ambiguity in high growth environments

Requirements

  • 10+ years of enterprise B2B marketing experience that includes some mix of account-based marketing, integrated campaigns, content marketing, and/or regional/field marketing with demonstrated increase in scope
  • Experience with third-party account-based marketing technology (6Sense, Clay, DemandBase, etc.)
  • AI-forward; hands-on experience using AI tools to automate and accelerate insights, production, and processes
  • Knowledge of FinTech industry landscape, trends, and technology
  • Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline
  • Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data
  • Exceptional presentation, writing, and communication skills, especially to executive stakeholders
  • High ownership; appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups
  • Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions

Responsibilities

  • Build the global ABM strategy, program, and toolset in deep partnership with Campaigns, Regional Demand Generation, Product Marketing, Exec Marketing, Strategy and Operations, Engineering, Sales and Customer Success, and more
  • Design standards for a variety of ABM approaches including 1:1, 1:few, and 1:many
  • Partner with Regional Demand Generation teams to understand local ABM needs and deliver resources that support regional strategy, delivery, scale, and pipeline generation
  • Establish a measurement framework to demonstrate how your work is driving impact (ex. Account reach, account engagement, pipeline); report regularly on results, opportunities, and learnings
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