Inside Sales & Marketing Coordinator – Home Care

BrightStar of Lake County Indiana•Merrillville, IN

11d•$48,000 - $56,000•Onsite

About The Position

At BrightStar Care of Lake County, we believe home is where comfort, healing, and dignity belong. Many of us have cared for loved ones ourselves, and we understand the power of compassionate home care. If you have supported a family member or have experience helping others, your perspective is valued here. We are a locally owned and operated agency serving Lake County and surrounding communities with skilled nursing and non-medical home care services. We are seeking a Client & Marketing Coordinator who will play an important role in helping our office respond quickly to new leads, support client intake, and strengthen our online presence. This position is based in our Merrillville office and requires daily in-office work. This is not a remote position. The person in this role will help ensure potential clients receive timely responses, assist with intake coordination, manage social media and online marketing efforts, and follow up with new clients to make sure services are going well. This role works closely with our marketing and operations team and supports lead follow-up and client communication.

Requirements

Experience in customer service, marketing, office administration, or healthcare coordination
Strong communication and relationship-building skills
Comfortable speaking with families and prospective clients on the phone
Familiarity with social media platforms and online marketing
Highly organized with strong follow-through
Ability to work in a fast-paced office environment
Valid driver’s license and reliable transportation

Nice To Haves

Healthcare or home care experience is a plus

Responsibilities

Answer incoming calls from prospective clients and families
Assist with coordinating client intake and information gathering
Follow up with leads generated through marketing and community outreach
Support Sales by tracking and following up on referral leads
Follow up with new clients after services begin to ensure satisfaction
Manage and maintain BrightStar’s social media presence
Create and schedule regular social media posts and online content
Monitor and respond to online inquiries and messages
Assist with online reviews and reputation management
Support digital marketing campaigns and community engagement
Maintain organized tracking of leads, inquiries, and follow-ups
Coordinate communication between referral partners, families, and office staff
Support general office operations and client service communication

Benefits

$48,000–$56,000 annual salary, based on experience
Quarterly L10 performance bonus opportunity of up to 4% of annual salary
Health insurance through Vitable Health, with optional dental and vision coverage
401(k) retirement plan with employer match
Paid Time Off and Sick Pay
Weekly pay with direct deposit
Mileage reimbursement
ZayZoon Pay on Demand – access earned wages instantly
$0 copay primary care (in-person & virtual)
$0 copay mental health therapy and life coaching
Nearly 1,000 prescriptions at no cost
Household coverage included