Inside Sales Account Manager

Lamar Advertising Company•La Crosse, WI

11d•$40,000 - $70,000

About The Position

Are you interested in helping local businesses succeed without even leaving the office? If so, we’d love to have you join our sales team! Our Lamar office in La Crosse, Wisconsin is in search of a new Inside Sales Account Manager to help us bring outdoor advertising campaigns to life for brands in La Crosse, WI and the surrounding areas. We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small. The purpose of the Inside Sales Account Manager position is to actively close advertising sales on existing billboard inventory and/or set up sales appointments. The position also includes some clerical duties that include, but are not limited to, generating proposals, sales contracts, production orders, and artwork. Why Lamar? Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 86% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.

Requirements

Excellent computer skills required; including Microsoft Word & Excel. Must be willing and able to learn to use Lamar’s computer applications, g-mail, Google drive, & presentation software.
Must have a high level of organization, verbal communication, written, and interpersonal skills to handle sensitive situations. Must be able to multi-task and work well as part of a team
Position continually requires demonstrated poise, tact and diplomacy. Gregariousness and quick thinking is a plus.
Must have attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines.
A high school diploma or equivalent is required.
Minimum of 1 year telephone sales experience required, but 3 years telephone experience preferred.
Minimum of 1 year office experience is required, experience in a sales or marketing-based environment preferred.

Nice To Haves

College Degree preferred.
Gregariousness and quick thinking is a plus.

Responsibilities

Responsible for selling and actively closing advertising sales on existing billboard inventory over the phone to established customers or new prospects via the telephone or walk-in business.
Handle entire sales process from proposal to close; reach or exceed monthly sales quotas.
Solicits and maintains contact with current and prospect key accounts.
Track activity, prepare and maintain records for sales leads and account status.
Coordinate office marketing needs in conjunction with the Sales Manager, Lamar Corporate, and our Artist. Update and generate new marketing pieces.
Assist Sales Manager with a variety of duties, including but not limited, to call-in requests, spreadsheets, and internal paperwork.
Assist Sales Team with a variety of duties including, but not limited, to one-sheets and other pieces for clients such as digicap for spec art.
Make 30-50 outbound sales calls a day to actively make sales & schedule appointments for outside sales.
Assist with sales proposals.
Answering phones and assisting in other office and clerical duties assigned.
Track and update sales contracts, artwork, etc.

Benefits

A Monday - Friday, 8:00 am - 5:00 pm work schedule
The first year earning potential is $40,000 - $70,000 / year, dependent on the individual's experience and ability to close sales. This is an hourly position with incentive opportunities.
120 hours of paid time off (PTO) that increases with tenure
12 paid company holidays, including President's day and Juneteenth
A comprehensive 6-week training program
Career advancement opportunities
Ongoing professional development and internal leadership programs to maximize your career potential
Multiple medical plan options and health savings account
Hospital, Critical Illness, and Accident coverage
Short & long-term disability and paid parental leave
Employee Stock purchase plan
401k plan with company match
Wellness program incentives such as medical plan premium holidays and HSA contributions